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ProfitLogic Executive to Present 'Making Price Optimization Work in Practice' at the Pricing Institute's 2005 PriceX Conference

ProfitLogic Executive to Present 'Making Price Optimization Work in Practice' at the Pricing Institute's 2005 PriceX Conference

BOSTON, June 14 /PRNewswire/ -- ProfitLogic, the industry-leading provider of Retail Profit Optimization solutions, announced today its participation in the Pricing Institute's 18th Annual PriceX Conference to be held June 22 - 24, 2005 at the Embassy Suites Chicago. PriceX is an annual forum that brings together leading industry experts to share best practices for creating and communicating value to customers through pricing. Doug McIver, Director of Product Management at ProfitLogic, will present, "Making Price Optimization Work in Practice" on Wednesday, June 22nd from 3:30 pm - 4:15 pm CDT in Symposium B.

In his presentation, McIver will share the knowledge derived from ProfitLogic's more than 20 years of experience delivering the value of Price Optimization to retailers. Attendees will learn how ProfitLogic's solution, which applies the power of analytics and optimization to pricing decisions, is changing the way retailers think about their business. He will explain how Price Optimization drives other non-pricing operational decisions, how it interacts with other merchandising and marketing decisions, and the critical role users play in achieving the significant results that the solution is capable of delivering.

"I look forward to sharing the expertise, insights, and best practices we have accumulated by helping more than 30 industry-leading retailers make better merchandising decisions," said Doug McIver, Director of Product Management at ProfitLogic. "Understanding the complex interactions between the underlying analytics and the retailer's environment is a key factor in successfully deploying advanced systems and achieving the promise of Price Optimization."

"Our event is designed to support the exchange of new ideas on the tactics and strategies for creating and managing profitable pricing practices," said Heather K. Stern, Senior Conference Producer, from the Pricing Institute. "We are pleased to have an industry expert like Doug McIver with us to share how optimization technology helps retailers deliver continued value to their customers."

For more information about PriceX and other scheduled speakers at the event including Best Buy Co., AutoZone and AMR Research, please visit http://www.iirusa.com/pricing.

ProfitLogic provides industry-leading Retail Profit Optimization solutions designed for retailers whose top priority is getting the highest return on inventory investments. ProfitLogic's customers have found that using insight into future customer demand results in more profitable merchandising decisions and more time to focus on what matters most: the customers and the merchandise.

About ProfitLogic

ProfitLogic is the leading provider of Retail Profit Optimization solutions designed for retailers whose priority is getting the highest return on inventory investments. ProfitLogic's solutions provide merchants with day- to-day operational decision support and workflow for making better-informed assortment execution, allocation and fashion replenishment, promotion, pricing and markdown decisions. ProfitLogic has delivered fast, flexible solutions with significant financial benefit to industry leading retailers such as American Eagle Outfitters, AnnTaylor, Bloomingdale's, Burlington Coat Factory, Charming Shoppes, The Children's Place, Gap Inc., including: Gap, Banana Republic, Old Navy; JCPenney, Loehmann's, Marshall Field's, Meijer Stores, New York & Company, Nordstrom, Northern Group Retail, Reitmans, Sears, ShopKo Stores and Toys R Us. For more information about Cambridge, Mass.-based ProfitLogic, call 617-621-5500 or visit http://www.profitlogic.com/.

Contact: Jakki Glivicky ProfitLogic 617-621-5626 [email protected]

ProfitLogic

CONTACT: Jakki Glivicky of ProfitLogic, +1-617-621-5626,
[email protected]

Web site: http://www.profitlogic.com/

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