Welcome!

Java IoT Authors: Liz McMillan, Elizabeth White, Yeshim Deniz, Carmen Gonzalez, Pat Romanski

News Feed Item

Lifetime, MySpace and The Weinstein Company Launch Nationwide Models of the Runway Casting Challenge

Online Competition Calls on America to Help Select One Aspiring Model to Appear in an Upcoming Season of PROJECT RUNWAY'S Companion Series MODELS OF THE RUNWAY

NEW YORK, Sept. 1 /PRNewswire/ -- Lifetime Digital, the ultimate digital source for women's entertainment, escape and play, MySpace and The Weinstein Company today launched the Models of the Runway Casting Challenge, a nationwide online casting competition that will give one woman the opportunity to be selected as a model in an upcoming season of Lifetime Television's Models of the Runway, the all-new companion series to the hit unscripted program Project Runway.

(Photo: http://www.newscom.com/cgi-bin/prnh/20090901/NY68548 )

Lifetime Television and The Weinstein Company are searching for an aspiring model to become one of the contestants on Models of the Runway to compete to win prizes that may include cash and a national modeling opportunity. Models of the Runway, which follows the models' lives "behind the seams" of Project Runway, currently airs Thursdays at 11pm ET/PT.

Beginning today, hopeful models can enter the Models of the Runway Casting Challenge on myLifetime.com, MySpace at www.myspace.com/modelsoftherunway or ProjectRunway.com, where they can complete an online application and upload an introductory video and three photos of themselves. They will also be required to submit other materials, including a brief essay that outlines why they feel they deserve to be on Models of the Runway and how, if selected, it would change their lives. Functionality for Models of the Runway Casting Challenge will be provided by leading online interactive casting site GotCast.com.

"We are very excited to let America help us cast Models of the Runway," said Dan Suratt, Executive Vice President, Digital Media and Business Development, Lifetime Networks. "It's a natural fit to work with MySpace on this competition to reach a broader audience for both programs, effectively promote the Models of the Runway Casting Challenge and potentially find fashion's next supermodel."

"MySpace empowers its community to discover great content and share it with their friends," said Jason Kirk, Vice President of Video and Entertainment for MySpace. "We're thrilled to see how the Models of the Runway community on MySpace will socialize and share this unique content."

"The Project Runway brand continues to seek untapped talent in new and creative ways, and we are thrilled to be going viral with the Models of the Runway Casting Challenge," said Barbara Schneeweiss, Vice President, TV and Film Production and Development at The Weinstein Company. "It allows us to incorporate the fans directly into the selection process, giving them the opportunity to participate in the show that they love so much."

The winner of the Models of the Runway Casting Challenge will be selected from a multiple round, online voting process in conjunction with guidance from the Program's producers and Lifetime during the final stage of the competition. Call for entries and the first round of voting on myLifetime.com, MySpace and ProjectRunway.com will end September 20, 2009, when the challenge's contestant pool will be reduced by approximately 25%. Remaining contestants will be required to provide additional videos and information to secure more online votes to advance to the third round. The Models of the Runway Casting Challenge contestants will then be put through the next round of online voting, with five prospective models scheduled to be announced on October 31, 2009. The winner will be unveiled in November of this year.

The sixth season of Project Runway made its long awaited return to television on Lifetime on August, 20, 2009, when it became the highest-rated premiere for the series ever and in the Network's 25-year history. Models of the Runway also performed well in its debut, averaging 1.9 million Total Viewers.

ABOUT PROJECT RUNWAY AND MODELS OF THE RUNWAY

Hosted by supermodel and fashion maven Heidi Klum, the hit series Project Runway provides budding designers with an opportunity to launch their careers in fashion, under the watchful eye of mentor and Liz Claiborne Chief Creative Officer Tim Gunn. The wildly successful competition reality series has proven to be one of television's most talked about shows and is this year's highest-rated unscripted competition series premiere on all of cable.

Models of the Runway, an exciting new companion series to Project Runway, gives fans a behind-the-scenes look at the reality competition -- from the models' perspective. Viewers experience the drama, anxiety, joys, tears and frustrations as the models themselves face elimination each week and compete for a cash prize and photo spread in Marie Claire magazine.

Produced by The Weinstein Company, Miramax Films, Bunim-Murray Productions and Full Picture Productions, Project Runway and Models of the Runway are executive produced by Bob and Harvey Weinstein, Co-Chairmen of The Weinstein Company, and Jon Murray and Sara Rea of Bunim-Murray Productions (The Real World). Heidi Klum; Desiree Gruber and Jane Cha of New York City-based Full Picture also executive produce both series. Barbara Schneeweiss oversees the production on behalf of The Weinstein Company.

About GOTCAST

GotCast.com, led by its new CEO Alec Shankman (formerly the long-standing Head of Alternative Programming at Abrams Artists Agency), is the Web's premier interactive TV casting & social networking platform for aspiring talent. It is currently powering interactive castings for nearly every network, studio, production company, and casting director in the business. GotCast is making it realistic and possible for people from coast-to-coast to have a shot at getting noticed by casting directors and network execs in Hollywood -- without having to make a pre-emptive move to L.A.

About Lifetime Digital Media

Lifetime Digital Media, the ultimate digital source for women's entertainment, escape and play, reaches women wherever and however they connect, play and share. Combined with the reach of the Lifetime Networks, Lifetime Digital Media provides sponsors an unrivaled opportunity to reach women with a powerful, singular-branded experience across all platforms. More than 3.8 million women per month (May, 2009; ComScore Media Metrix) visit Lifetime Digital's robust properties (myLifetime.com, Roiworld.com, DressUpChallenge.com, LMN.tv, LifetimeMoms.com, and MothersClick.com) and consume Lifetime's content on mobile devices and partner platforms.

About Lifetime Networks

Lifetime Networks is a diverse, multi-media company, committed to offering the highest quality entertainment and information programming that celebrates, entertains and supports women.

Through its award-winning public affairs initiatives, the Company also advocates a wide range of issues affecting women and their families. Lifetime Television, Lifetime Movie Network, Lifetime Real Women and Lifetime Digital are part of Lifetime Entertainment Services, a 50/50 joint venture of Hearst Corporation and The Walt Disney Company.

SOURCE Lifetime Digital

More Stories By PR Newswire

Copyright © 2007 PR Newswire. All rights reserved. Republication or redistribution of PRNewswire content is expressly prohibited without the prior written consent of PRNewswire. PRNewswire shall not be liable for any errors or delays in the content, or for any actions taken in reliance thereon.

@ThingsExpo Stories
SYS-CON Events announced today that IoT Now has been named “Media Sponsor” of SYS-CON's 20th International Cloud Expo, which will take place on June 6–8, 2017, at the Javits Center in New York City, NY. IoT Now explores the evolving opportunities and challenges facing CSPs, and it passes on some lessons learned from those who have taken the first steps in next-gen IoT services.
SYS-CON Events announced today that WineSOFT will exhibit at SYS-CON's 20th International Cloud Expo®, which will take place on June 6-8, 2017, at the Javits Center in New York City, NY. Based in Seoul and Irvine, WineSOFT is an innovative software house focusing on internet infrastructure solutions. The venture started as a bootstrap start-up in 2010 by focusing on making the internet faster and more powerful. WineSOFT’s knowledge is based on the expertise of TCP/IP, VPN, SSL, peer-to-peer, mob...
SYS-CON Events announced today that delaPlex will exhibit at SYS-CON's @CloudExpo, which will take place on June 6-8, 2017, at the Javits Center in New York City, NY. delaPlex pioneered Software Development as a Service (SDaaS), which provides scalable resources to build, test, and deploy software. It’s a fast and more reliable way to develop a new product or expand your in-house team.
You think you know what’s in your data. But do you? Most organizations are now aware of the business intelligence represented by their data. Data science stands to take this to a level you never thought of – literally. The techniques of data science, when used with the capabilities of Big Data technologies, can make connections you had not yet imagined, helping you discover new insights and ask new questions of your data. In his session at @ThingsExpo, Sarbjit Sarkaria, data science team lead ...
The Internet of Things can drive efficiency for airlines and airports. In their session at @ThingsExpo, Shyam Varan Nath, Principal Architect with GE, and Sudip Majumder, senior director of development at Oracle, discussed the technical details of the connected airline baggage and related social media solutions. These IoT applications will enhance travelers' journey experience and drive efficiency for the airlines and the airports.
The security needs of IoT environments require a strong, proven approach to maintain security, trust and privacy in their ecosystem. Assurance and protection of device identity, secure data encryption and authentication are the key security challenges organizations are trying to address when integrating IoT devices. This holds true for IoT applications in a wide range of industries, for example, healthcare, consumer devices, and manufacturing. In his session at @ThingsExpo, Lancen LaChance, vic...
With billions of sensors deployed worldwide, the amount of machine-generated data will soon exceed what our networks can handle. But consumers and businesses will expect seamless experiences and real-time responsiveness. What does this mean for IoT devices and the infrastructure that supports them? More of the data will need to be handled at - or closer to - the devices themselves.
SYS-CON Events announced today that Dataloop.IO, an innovator in cloud IT-monitoring whose products help organizations save time and money, has been named “Bronze Sponsor” of SYS-CON's 20th International Cloud Expo®, which will take place on June 6-8, 2017, at the Javits Center in New York City, NY. Dataloop.IO is an emerging software company on the cutting edge of major IT-infrastructure trends including cloud computing and microservices. The company, founded in the UK but now based in San Fran...
In his session at @ThingsExpo, Sudarshan Krishnamurthi, a Senior Manager, Business Strategy, at Cisco Systems, will discuss how IT and operational technology (OT) work together, as opposed to being in separate siloes as once was traditional. Attendees will learn how to fully leverage the power of IoT in their organization by bringing the two sides together and bridging the communication gap. He will also look at what good leadership must entail in order to accomplish this, and how IT managers ca...
SYS-CON Events announced today that CA Technologies has been named “Platinum Sponsor” of SYS-CON's 20th International Cloud Expo®, which will take place on June 6-8, 2017, at the Javits Center in New York City, NY, and the 21st International Cloud Expo®, which will take place October 31-November 2, 2017, at the Santa Clara Convention Center in Santa Clara, CA. CA Technologies helps customers succeed in a future where every business – from apparel to energy – is being rewritten by software. From ...
SYS-CON Events announced today that Cloud Academy will exhibit at SYS-CON's 20th International Cloud Expo®, which will take place on June 6-8, 2017, at the Javits Center in New York City, NY. Cloud Academy is the industry’s most innovative, vendor-neutral cloud technology training platform. Cloud Academy provides continuous learning solutions for individuals and enterprise teams for Amazon Web Services, Microsoft Azure, Google Cloud Platform, and the most popular cloud computing technologies. Ge...
The best way to leverage your Cloud Expo presence as a sponsor and exhibitor is to plan your news announcements around our events. The press covering Cloud Expo and @ThingsExpo will have access to these releases and will amplify your news announcements. More than two dozen Cloud companies either set deals at our shows or have announced their mergers and acquisitions at Cloud Expo. Product announcements during our show provide your company with the most reach through our targeted audiences.
20th Cloud Expo, taking place June 6-8, 2017, at the Javits Center in New York City, NY, will feature technical sessions from a rock star conference faculty and the leading industry players in the world. Cloud computing is now being embraced by a majority of enterprises of all sizes. Yesterday's debate about public vs. private has transformed into the reality of hybrid cloud: a recent survey shows that 74% of enterprises have a hybrid cloud strategy.
SYS-CON Events announced today that Outlyer, a monitoring service for DevOps and operations teams, has been named “Bronze Sponsor” of SYS-CON's 20th International Cloud Expo®, which will take place on June 6-8, 2017, at the Javits Center in New York City, NY. Outlyer is a monitoring service for DevOps and Operations teams running Cloud, SaaS, Microservices and IoT deployments. Designed for today's dynamic environments that need beyond cloud-scale monitoring, we make monitoring effortless so you...
With major technology companies and startups seriously embracing Cloud strategies, now is the perfect time to attend @CloudExpo | @ThingsExpo, June 6-8, 2017, at the Javits Center in New York City, NY and October 31 - November 2, 2017, Santa Clara Convention Center, CA. Learn what is going on, contribute to the discussions, and ensure that your enterprise is on the right path to Digital Transformation.
Have you ever noticed how some IT people seem to lead successful, rewarding, and satisfying lives and careers, while others struggle? IT author and speaker Don Crawley uncovered the five principles that successful IT people use to build satisfying lives and careers and he shares them in this fast-paced, thought-provoking webinar. You'll learn the importance of striking a balance with technical skills and people skills, challenge your pre-existing ideas about IT customer service, and gain new in...
SYS-CON Events announced today that CrowdReviews.com has been named “Media Sponsor” of SYS-CON's 20th International Cloud Expo, which will take place on June 6–8, 2017, at the Javits Center in New York City, NY. CrowdReviews.com is a transparent online platform for determining which products and services are the best based on the opinion of the crowd. The crowd consists of Internet users that have experienced products and services first-hand and have an interest in letting other potential buyers...
With 10 simultaneous tracks, keynotes, general sessions and targeted breakout classes, Cloud Expo and @ThingsExpo are two of the most important technology events of the year. Since its launch over eight years ago, Cloud Expo and @ThingsExpo have presented a rock star faculty as well as showcased hundreds of sponsors and exhibitors! In this blog post, I provide 7 tips on how, as part of our world-class faculty, you can deliver one of the most popular sessions at our events. But before reading the...
While not quite mainstream yet, WebRTC is starting to gain ground with Carriers, Enterprises and Independent Software Vendors (ISV’s) alike. WebRTC makes it easy for developers to add audio and video communications into their applications by using Web browsers as their platform. But like any market, every customer engagement has unique requirements, as well as constraints. And of course, one size does not fit all. In her session at WebRTC Summit, Dr. Natasha Tamaskar, Vice President, Head of C...
In the enterprise today, connected IoT devices are everywhere – both inside and outside corporate environments. The need to identify, manage, control and secure a quickly growing web of connections and outside devices is making the already challenging task of security even more important, and onerous. In his session at @ThingsExpo, Rich Boyer, CISO and Chief Architect for Security at NTT i3, will discuss new ways of thinking and the approaches needed to address the emerging challenges of securit...