Click here to close now.

Welcome!

Java Authors: Elizabeth White, Liz McMillan, Pat Romanski, Adrian Bridgwater, Esmeralda Swartz

Related Topics: Cloud Expo, Java, MICROSERVICES, Virtualization, Security, GovIT

Cloud Expo: Article

Industry Experts Discuss the State of Cloud Computing

By far the top driver is speed: speed to procure and provision infrastructure, platforms and applications

Cloud Computing Expo on Ulitzer

"With cloud computing, price to deploy applications goes through the floor while flexibility to scale those applications goes through the ceiling!" says WaveMaker CEO Chris Keene, in this lively round-up of CEO and CTO opinions to get a sense of The State of Cloud Computing compiled and published by Conference Chair Jeremy Geelan. 4th International Cloud Computing Conference & Expo is taking place this week at the Santa Clara Convention Center (November 2-4, 2009).



Keene's take on what's driving Cloud Computing enterprise-wise is just one of several high-profile contributions. Those contributing to Geelan's impromptu survey include: RightScale CEO Michael Crandell; the Chairman & CEO of WaveMaker, Chris Keene; the CTO of GigaSpaces, Nati Shalom; Lew Cirne, Founder & CEO of New Relic; Mitchell Kertzman of Hummer Winblad Venture Partners; and the Chief Technology Officer of CSC, Bill Koff.

QUESTION #1: What in your view are the Top Two drivers of the adoption of Cloud Computing?

NATI SHALOM, GigaSpaces
1. Business agility – the ability to deploy new applications quickly
2. Efficiency – the ability to run application more effectively and reduce cost as a result of that (Note that I'm not referring on reducing cost at a machine level)

MICHAEL CRANDELL, RightScale
1. Business agility
2. Cost reduction.

BILL KOFF, CSC
1. Economics & Business Value
2. Speed

CHRIS KEENE, WaveMaker
The top drivers are price and flexibility. With cloud computing, price to deploy applications goes through the floor while flexibility to scale those applications goes through the ceiling!

LEW CIRNE, New Relic
1. By far the top driver is speed: speed to procure and provision infrastrcture, platforms and applications. We see business demanding IT solutions in days, and traditional IT often can't respond faster than in months. For example, an application development team in the business unit might need a server immediately to run a load test. The central IT team - burdened as they are with shrinking budgets and increased demands on their time - may respond with something like say "please fill out a form and we'll procure that server for you and provision it. It should be ready in 4-6 weeks." Unable to wait that long, the team gets a cloud-based instance running on EC2 in 10 minutes.

2. The second driver is financial. Enterprise IT organizations are tired of buying more hardware and software than they need with large cash outlays up front. The days of shelfware are almost over, and everybody benefits from that - except perhaps the shelfware vendor.

QUESTION #2: What is the biggest category of user currently using the Cloud?

BILL KOFF
Web email users

CHRIS KEENE
Consumer-facing web sites

MICHAEL CRANDELL
Wide variety from SMB to Enterprise today.  Biggest category is "forward thinking."

QUESTION #3: Which in your view are the Top Five Companies in the Cloud as at late Fall 2009?

NATI SHALOM
•    Amazon
•    VMware
•    GoGrid
•    Rackspace
•    Citrix


MICHAEL CRANDELL
•    Amazon
•    Rackspace
•    VMware
•    Eucalyptus
•    RightScale ;-)


CHRIS KEENE

There is more smoke than light in the cloud debate these days. My vote for the top 5 cloud companies includes the four companies that make up the IBM Cloud Quick Start Program - Amazon, IBM, RightScale WaveMaker - and Eucalyptus, which makes moves the private cloud from dream to reality.

LEWIS CIRNE
"I think the top players in cloud are those names you'd expect (Amazon, Rackspace, Salesforce, etc.) but the more interesting question is this: What are the top five companies that are having their world turned upside down because of the cloud? Historically, enterprise software companies have built out their business by taking heavyweight software 'solutions' to market with a large, expensive direct sales force.

This has been very expensive, and the customer has borne the burden of that cost. Now, enterprises are adopting cloud solutions because of their instant access and pay-only-for-what you use benefits, and this drives a totally different delivery model for the vendor. As the cloud totally changes go-to-market and deployment models for software vendors, the firms that are locked into the historical direct models will have significant challenges adapting to this new world order. So I think SAP, IBM Software Group, Oracle (despite Larry's rhetoric), HP and CA will all have a very tough time changing their business models to provide viable cloud solutions for their customers."

QUESTION #4: Who is NOT currently using the Cloud, who maybe ought to be?


BILL KOFF
Enterprise users

LEWIS CIRNE
Many financial services firms - while they are certainly looking at cloud and will no doubt adopt it in due course, are for good reason very concerned about the security questions related to adopting cloud infrastructure, especially public cloud infrastructure.  I think those security issues will get addressed over time, but there will be certain classes of applications that will always make sense to run on dedicated hardware in a private data center. 

MICHAEL CRANDELL
Anyone who has not begun an effort to move the 40% of apps that are "low hanging fruit" -- i.e. not highly security sensitive, transient demand, could benefit from quick deployment.

NATI SHALOM
Deploying mission critical application, Deploying performance or latency sensitive applications, Deploying Complex applications (with lots of ties to the organization)

QUESTION #5: In which sector of IT do you think Cloud Computing will make its impact most noticeably in 2010?

MICHAEL CRANDELL
Enterprise

BILL KOFF
Infrastructure: Storage

CHRIS KEENE
Bringing web development and deployment to the masses through visual, easy-to use cloud development platforms.

LEWIS CIRNE

We see a lot of interest in government agencies for private clouds to dramatically reduce their IT infrastructure costs and improve agility. (When's the last time you heard "Government" and "Agility" in the same sentence?)

QUESTION #6: What is the killer app for cloud computing?

CHRIS KEENE
Ecosystem is the killer app for cloud computing. Integrating solutions from multiple vendors to create a best of breed solution is what the cloud does best. In the cloud, ecosystems are easier to create, both from a business and technical point of view. They are also much more transparent, as the results of their efforts are available for the whole world to see. Two good examples include the Cloud Quick Start program with IBM, Amazon, RightScale and WaveMaker, as well as the ecosystem for cloud business intelligence launched a little over a month ago featuring Jaspersoft, RightScale, Talend and Vertica.

More Stories By Jeremy Geelan

Jeremy Geelan is Chairman & CEO of the 21st Century Internet Group, Inc. and an Executive Academy Member of the International Academy of Digital Arts & Sciences. Formerly he was President & COO at Cloud Expo, Inc. and Conference Chair of the worldwide Cloud Expo series. He appears regularly at conferences and trade shows, speaking to technology audiences across six continents. You can follow him on twitter: @jg21.

Comments (2) View Comments

Share your thoughts on this story.

Add your comment
You must be signed in to add a comment. Sign-in | Register

In accordance with our Comment Policy, we encourage comments that are on topic, relevant and to-the-point. We will remove comments that include profanity, personal attacks, racial slurs, threats of violence, or other inappropriate material that violates our Terms and Conditions, and will block users who make repeated violations. We ask all readers to expect diversity of opinion and to treat one another with dignity and respect.


Most Recent Comments
dyoungg2ix 10/13/09 03:27:00 PM EDT

Jill, I couldn't agree with you more. Moreover, I think that cloud computing will create opportunities where IT will no longer be simply a necessary expense, but an actual revenue center for the enterprise as well.

Damon Young

@ThingsExpo Stories
SYS-CON Events announced today that robomq.io will exhibit at SYS-CON's @ThingsExpo, which will take place on June 9-11, 2015, at the Javits Center in New York City, NY. robomq.io is an interoperable and composable platform that connects any device to any application. It helps systems integrators and the solution providers build new and innovative products and service for industries requiring monitoring or intelligence from devices and sensors.
The 17th International Cloud Expo has announced that its Call for Papers is open. 17th International Cloud Expo, to be held November 3-5, 2015, at the Santa Clara Convention Center in Santa Clara, CA, brings together Cloud Computing, APM, APIs, Microservices, Security, Big Data, Internet of Things, DevOps and WebRTC to one location. With cloud computing driving a higher percentage of enterprise IT budgets every year, it becomes increasingly important to plant your flag in this fast-expanding business opportunity. Submit your speaking proposal today!
SYS-CON Events announced today that Litmus Automation will exhibit at SYS-CON's 16th International Cloud Expo®, which will take place on June 9-11, 2015, at the Javits Center in New York City, NY. Litmus Automation’s vision is to provide a solution for companies that are in a rush to embrace the disruptive Internet of Things technology and leverage it for real business challenges. Litmus Automation simplifies the complexity of connected devices applications with Loop, a secure and scalable cloud platform.
While not quite mainstream yet, WebRTC is starting to gain ground with Carriers, Enterprises and Independent Software Vendors (ISV’s) alike. WebRTC makes it easy for developers to add audio and video communications into their applications by using Web browsers as their platform. But like any market, every customer engagement has unique requirements, as well as constraints. And of course, one size does not fit all. In her session at WebRTC Summit, Dr. Natasha Tamaskar, Vice President, Head of Cloud and Mobile Strategy at GENBAND, will explore what is needed to take a real time communications ...
As Marc Andreessen says software is eating the world. Everything is rapidly moving toward being software-defined – from our phones and cars through our washing machines to the datacenter. However, there are larger challenges when implementing software defined on a larger scale - when building software defined infrastructure. In his session at 16th Cloud Expo, Boyan Ivanov, CEO of StorPool, will provide some practical insights on what, how and why when implementing "software-defined" in the datacenter.
SYS-CON Events announced today that Solgenia will exhibit at SYS-CON's 16th International Cloud Expo®, which will take place on June 9-11, 2015, at the Javits Center in New York City, NY, and the 17th International Cloud Expo®, which will take place on November 3–5, 2015, at the Santa Clara Convention Center in Santa Clara, CA. Solgenia is the global market leader in Cloud Collaboration and Cloud Infrastructure software solutions. Designed to “Bridge the Gap” between Personal and Professional Social, Mobile and Cloud user experiences, our solutions help large and medium-sized organizations dr...
Internet of Things (IoT) will be a hybrid ecosystem of diverse devices and sensors collaborating with operational and enterprise systems to create the next big application. In their session at @ThingsExpo, Bramh Gupta, founder and CEO of robomq.io, and Fred Yatzeck, principal architect leading product development at robomq.io, will discuss how choosing the right middleware and integration strategy from the get-go will enable IoT solution developers to adapt and grow with the industry, while at the same time reduce Time to Market (TTM) by using plug and play capabilities offered by a robust I...
Wearable technology was dominant at this year’s International Consumer Electronics Show (CES) , and MWC was no exception to this trend. New versions of favorites, such as the Samsung Gear (three new products were released: the Gear 2, the Gear 2 Neo and the Gear Fit), shared the limelight with new wearables like Pebble Time Steel (the new premium version of the company’s previously released smartwatch) and the LG Watch Urbane. The most dramatic difference at MWC was an emphasis on presenting wearables as fashion accessories and moving away from the original clunky technology associated with t...
The world's leading Cloud event, Cloud Expo has launched Microservices Journal on the SYS-CON.com portal, featuring over 19,000 original articles, news stories, features, and blog entries. DevOps Journal is focused on this critical enterprise IT topic in the world of cloud computing. Microservices Journal offers top articles, news stories, and blog posts from the world's well-known experts and guarantees better exposure for its authors than any other publication. Follow new article posts on Twitter at @MicroservicesE
After making a doctor’s appointment via your mobile device, you receive a calendar invite. The day of your appointment, you get a reminder with the doctor’s location and contact information. As you enter the doctor’s exam room, the medical team is equipped with the latest tablet containing your medical history – he or she makes real time updates to your medical file. At the end of your visit, you receive an electronic prescription to your preferred pharmacy and can schedule your next appointment.
SYS-CON Events announced today the IoT Bootcamp – Jumpstart Your IoT Strategy, being held June 9–10, 2015, in conjunction with 16th Cloud Expo and Internet of @ThingsExpo at the Javits Center in New York City. This is your chance to jumpstart your IoT strategy. Combined with real-world scenarios and use cases, the IoT Bootcamp is not just based on presentations but includes hands-on demos and walkthroughs. We will introduce you to a variety of Do-It-Yourself IoT platforms including Arduino, Raspberry Pi, BeagleBone, Spark and Intel Edison. You will also get an overview of cloud technologies s...
Containers and microservices have become topics of intense interest throughout the cloud developer and enterprise IT communities. Accordingly, attendees at the upcoming 16th Cloud Expo at the Javits Center in New York June 9-11 will find fresh new content in a new track called PaaS | Containers & Microservices Containers are not being considered for the first time by the cloud community, but a current era of re-consideration has pushed them to the top of the cloud agenda. With the launch of Docker's initial release in March of 2013, interest was revved up several notches. Then late last...
The WebRTC Summit 2015 New York, to be held June 9-11, 2015, at the Javits Center in New York, NY, announces that its Call for Papers is open. Topics include all aspects of improving IT delivery by eliminating waste through automated business models leveraging cloud technologies. WebRTC Summit is co-located with 16th International Cloud Expo, @ThingsExpo, Big Data Expo, and DevOps Summit.
SOA Software has changed its name to Akana. With roots in Web Services and SOA Governance, Akana has established itself as a leader in API Management and is expanding into cloud integration as an alternative to the traditional heavyweight enterprise service bus (ESB). The company recently announced that it achieved more than 90% year-over-year growth. As Akana, the company now addresses the evolution and diversification of SOA, unifying security, management, and DevOps across SOA, APIs, microservices, and more.
The list of ‘new paradigm’ technologies that now surrounds us appears to be at an all time high. From cloud computing and Big Data analytics to Bring Your Own Device (BYOD) and the Internet of Things (IoT), today we have to deal with what the industry likes to call ‘paradigm shifts’ at every level of IT. This is disruption; of course, we understand that – change is almost always disruptive.
SYS-CON Events announced today that SafeLogic has been named “Bag Sponsor” of SYS-CON's 16th International Cloud Expo® New York, which will take place June 9-11, 2015, at the Javits Center in New York City, NY. SafeLogic provides security products for applications in mobile and server/appliance environments. SafeLogic’s flagship product CryptoComply is a FIPS 140-2 validated cryptographic engine designed to secure data on servers, workstations, appliances, mobile devices, and in the Cloud.
GENBAND has announced that SageNet is leveraging the Nuvia platform to deliver Unified Communications as a Service (UCaaS) to its large base of retail and enterprise customers. Nuvia’s cloud-based solution provides SageNet’s customers with a full suite of business communications and collaboration tools. Two large national SageNet retail customers have recently signed up to deploy the Nuvia platform and the company will continue to sell the service to new and existing customers. Nuvia’s capabilities include HD voice, video, multimedia messaging, mobility, conferencing, Web collaboration, deskt...
SYS-CON Media announced today that @WebRTCSummit Blog, the largest WebRTC resource in the world, has been launched. @WebRTCSummit Blog offers top articles, news stories, and blog posts from the world's well-known experts and guarantees better exposure for its authors than any other publication. @WebRTCSummit Blog can be bookmarked ▸ Here @WebRTCSummit conference site can be bookmarked ▸ Here
SYS-CON Events announced today that Cisco, the worldwide leader in IT that transforms how people connect, communicate and collaborate, has been named “Gold Sponsor” of SYS-CON's 16th International Cloud Expo®, which will take place on June 9-11, 2015, at the Javits Center in New York City, NY. Cisco makes amazing things happen by connecting the unconnected. Cisco has shaped the future of the Internet by becoming the worldwide leader in transforming how people connect, communicate and collaborate. Cisco and our partners are building the platform for the Internet of Everything by connecting the...
Temasys has announced senior management additions to its team. Joining are David Holloway as Vice President of Commercial and Nadine Yap as Vice President of Product. Over the past 12 months Temasys has doubled in size as it adds new customers and expands the development of its Skylink platform. Skylink leads the charge to move WebRTC, traditionally seen as a desktop, browser based technology, to become a ubiquitous web communications technology on web and mobile, as well as Internet of Things compatible devices.