Telmap5 recognized as the most innovative and unique Location Based Service at this year's 118 Awards

Telmap recognized for pushing the boundaries of Location Based Services

London 16 November 2009 - Telmap, pioneers in mobile mapping, search and navigation solutions, today announced that it has won the award for Best Location-Based Service at this year's annual 118 tracker.com Awards. Telmap5, Telmap's innovative end-to-end solution, was selected in recognition of Telmap's commitment to deliver a superior solution that has revolutionized the landscape of mobile location services. Launched in 2009, Telmap5 is the world's first personalized location companion turning your mobile phone into a tour guide, shopping escort, restaurant reviewer, navigator, and more. Telmap5 introduces Telmap Active Search, an all-in-one lookup technology that provides comprehensive results from a simple free-form text entry field, where the user simply types in what they are looking for. Telmap Active Search utilizes flexible search and content delivery mechanisms that can deliver highly targeted, varied and rich content that allows service providers to give each user what they need now and in the future as new and exciting content becomes available.

Telmap5 also enables users to personalize the way they access content and functionality through Telmap Active Widgets. Telmap Active Widgets allow users to customize application screens with any variety of widgets and thereby pick and choose which content and functionality to include in their mobile experience. "We are very proud that Telmap has been recognized for driving innovation within the LBS industry.

Telmap has always been committed to location related innovation and will continue to lead the way in shaping the next generation in mobile location services and enabling users to seamlessly interact with their surroundings in a personalized, localized and contextualized way," said Oren Nissim, CEO, Telmap. The 118 Awards are organized by independent industry monitor 118tracker.com. Now in its sixth year, the 118 Awards are recognized by the information services industry to be one of the major international awards in this space. Judged by a range of experts within the information services industry, the aim of these awards is to celebrate companies that innovate and deliver leading consumer information services around the world, pushing for the development of unique uses of information across all mediums of communication.

About Telmap
Telmap is a world leader in Mapping and Navigation Solutions. Since it was founded in 2000, the company has established a solid reputation for providing its customers with innovative, value added navigation solutions that open new business opportunities and generate new revenue streams.

Telmap is the first company to provide a comprehensive cross-platform solution for mobile phones. The company's flagship product, Telmap Navigator, enables users to find their destination quickly and easily by means of pinpoint accurate turn-by-turn navigation. Telmap's unique solution which also includes a market leading LBS platform supports Java, Symbian, BREW Windows, BlackBerry and UIQ devices, enables the mobile industry to extend the reach to new markets and customers.

Telmap is the #1 choice of mobile mapping and navigation solution and its technology has been chosen by leading industry players, Orange FT Group, Vodacom, O2, Optus, AOL, Pelephone, Carphone Warehouse and more. For more information, please visit www.telmap.com or http://telmapnavigator.com Telmap is a registered trademark of Telmap, Inc. All other names, brands, or products may be trademarks or registered trademarks of their respective owners.

About 118tracker.com
118tracker.com links the innovators of unique data with the leaders in information services. It's unique understanding of the customers' use of new media, mobile & online, and close links with the industry allows us to identify business advancements. 118tracker.com was launched in 2003 before the UK de-regulation of directory enquiries. Directory enquiries has developed from just providing numbers into complete information services e.g. ask for anything, local search, mapping, directions, mobile applications, location based services & enhanced information. It's conferences and awards reflect the current topics and ensure discussions are relevant and up-to date. Information and data driven services can not only reduce costs they can add tremendous value to your customers. Through this understanding 118tracker.com is able to guide developments in the market whilst providing a knowledge exchange for all stakeholders in the information services industry.

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