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@CloudExpo: Press Release

EMC to Acquire Greenplum

Disruptive Data Warehousing Technology Enables New Era of "Big Data" Clouds and Self-Service Analytics

The world's leading provider of information infrastructure solutions, today announced it has signed a definitive agreement to acquire California-based Greenplum, Inc. Greenplum is a privately-held, fast-growing provider of disruptive data warehousing technology, a key enabler of "big data" clouds and self-service analytics. Upon completion of the acquisition, Greenplum will form the foundation of a new data computing product division within EMC's Information Infrastructure business.

Today, new forms of data -- massive amounts of it -- are emerging more quickly than ever before thanks to always-on networks, the Web, a flood of consumer content, surveillance systems, sensors and the like. In a recent report, IDC predicted that over the next 10 years the amount of digital data created annually will grow 44 fold. Companies are increasingly turning to new architectures and new tools to help make sense of this "big data" phenomenon.

Regarded by industry experts as a visionary leader, Greenplum utilizes a "shared-nothing" massively parallel processing (MPP) architecture that has been designed from the ground up for analytical processing using virtualized x86 infrastructure. Greenplum is capable of delivering 10 to 100 times the performance of traditional database software at a dramatically lower cost. Data-driven businesses around the world, including NASDAQ OMX, NYSE Euronext, Skype, Equifax, T-Mobile and Fox Interactive Media have adopted Greenplum for sophisticated, high-performance data analytics.

Pat Gelsinger, President and Chief Operating Officer, EMC Information Infrastructure Products, said, "The data warehousing world is about to change. Greenplum's massively-parallel, scale-out architecture, along with its self-service consumption model, has enabled it to separate itself from the incumbent players and emerge as the leader in this industry shift toward 'big data' analytics. Greenplum's market-leading technology combined with EMC's virtualized Private Cloud infrastructure provides customers, today, with a best-of-breed solution for tomorrow's 'big-data' challenges."

Bill Cook, Greenplum CEO, said, "EMC and Greenplum bring extraordinary potential to customers at the intersection of 'big data' and sophisticated analytics. As technology and business partners, EMC and Greenplum witness daily the enthusiasm with which customers embrace how together we impact their businesses in very tangible, positive and meaningful ways. The technology speaks for itself. What energizes us most now is EMC's ability to open new doors of opportunity and accelerate delivery of our joint vision for the future."

Scott McNealy, executive advisor to Greenplum, said, "EMC's strength in the enterprise, and Greenplum's push to fully transform data warehousing and business analytics, makes for a perfect fit. Together they are brilliantly bringing together the power of cloud computing, virtualization, and social collaboration to help customers as they venture into the next phase of computing and business analytics."

Jeff Wiggin, Vice President of Enterprise Systems at T-Mobile USA, said, "Greenplum and EMC have the potential to be a powerful and transformational combination. It could present many opportunities for T-Mobile USA to deliver new innovative technology solutions that have an impact on our ability to be more efficient, effective and provide better service to our customers."

The acquisition of Greenplum will be an all-cash transaction and is expected to be completed in the third quarter of 2010, subject to customary closing conditions and regulatory approvals. The acquisition is not expected to have a material impact to EMC GAAP and non-GAAP EPS for the full 2010 fiscal year. Upon close, Bill Cook will lead the new data computing product division and report to Pat Gelsinger. EMC will continue to offer Greenplum's full product portfolio to customers and plans to deliver new EMC Proven reference architectures as well as an integrated hardware and software offering designed to improve performance and drive down implementation costs.

About EMC

EMC Corporation (NYSE: EMC) is the world's leading developer and provider of information infrastructure technology and solutions that enable organizations of all sizes to transform the way they compete and create value from their information. Information about EMC's products and services can be found at

EMC is a registered trademark of EMC Corporation in the United States and other countries. Greenplum is a registered trademark of Greenplum, Inc. All other trademarks are the property of their respective owners.

This release contains "forward-looking statements" as defined under the Federal Securities Laws. Actual results could differ materially from those projected in the forward-looking statements as a result of certain risk factors, including but not limited to: (i) adverse changes in general economic or market conditions; (ii) delays or reductions in information technology spending; (iii) our ability to protect our proprietary technology; (iv) risks associated with managing the growth of our business, including risks associated with acquisitions and investments and the challenges and costs of integration, restructuring and achieving anticipated synergies; (v) fluctuations in VMware, Inc.'s operating results and risks associated with trading of VMware stock; (vi) competitive factors, including but not limited to pricing pressures and new product introductions; (vii) the relative and varying rates of product price and component cost declines and the volume and mixture of product and services revenues; (viii) component and product quality and availability; (ix) the transition to new products, the uncertainty of customer acceptance of new product offerings and rapid technological and market change; (x) insufficient, excess or obsolete inventory; (xi) war or acts of terrorism; (xii) the ability to attract and retain highly qualified employees; (xiii) fluctuating currency exchange rates; (xiv) litigation that we may be involved in; and (xv) other one-time events and other important factors disclosed previously and from time to time in EMC's filings with the U.S. Securities and Exchange Commission. EMC disclaims any obligation to update any such forward-looking statements after the date of this release.

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