|By PR Newswire||
|March 28, 2006 01:00 PM EST||
SAN MATEO, Calif., March 28 /PRNewswire/ -- Coremetrics, the leading provider of hosted web analytics and precision marketing solutions, hosted its annual Client Summit -- 2006, A Very Good Year -- last week in Napa Valley in California. More than 250 eCommerce professionals met to explore the digital marketing industry and learn best practices for eCommerce success through keynotes, client case studies, role-based training sessions, and product demonstrations, as well as a preview into Coremetrics long-term roadmap. The conference drew attendees from more than 80 industry leading companies, including 1-800-Flowers, Abercrombie & Fitch, Ann Taylor, Bluefly, Brookstone, Cabela's, Circuit City, Fairmont Hotels and Resorts, Kodak, REI, Select Comfort, Sharebuilder Securities, Sharper Image, and Victoria's Secret.
"Coremetrics' annual client summit offers a unique opportunity to connect with a wide variety of customers and thought leaders to gain a complete understanding of the emerging digital marketing industry," said Joe Davis, president and CEO, Coremetrics. "This year's summit was extraordinarily successful in terms of giving our clients access to best practices and actionable information. Customer satisfaction is our top priority and with this summit we continue to fulfill our commitment to ensure our customers optimize their Coremetrics initiatives."
Davis kicked-off the event by addressing the state of the industry while Jack Aaronson, CEO of the Aaronson Group, presented a keynote sharing insights into driving a customer focused business as well as provided a glimpse under the surface into the world of advanced analytics and metadata and what it means to the future of Coremetrics'online presence.
Best practices sessions, co-presented by Coremetrics and its clients, delivered actionable insight on using web analytics and precision marketing solutions to optimize eBusiness success including multichannel measurement, pay-per-click marketing, landing page optimization, e-mail integration, on- site search optimization, and site tools analysis. In addition, breakout sessions provided role-based, product specific training directly from account analysts and trainers in a small group setting. Executive attendees also participated in interactive roundtable discussions about creating a data driven culture to maximize the ROI of web data assets, as well as Coremetrics strategy, technology, and client services organization.
Sixteen Coremetrics partners also demonstrated integrated, closed-loop, online marketing systems for eCommerce initiatives. Sponsoring partners included ATG, Bazaarvoice, BizRate Research, Digital Impact, e-Dialog, EmailLabs, Endeca, Exmplar, Hart-Hanks Postfuture, Instant Service, Mercado, Offermatica, Optimost, Responsys, Silverpop, and Yesmail.
Coremetrics is the leading provider of on-demand web analytics and precision marketing solutions, offering the industry's only web analytics platform that captures and stores all customer and visitor clickstream activity to build LIVE (Lifetime Individual Visitor Experience) Profiles. Representing the single most accurate and comprehensive source of online customer data, LIVE Profiles serve as the foundation for all successful eBusiness initiatives. Leading online brands rely on Coremetrics LIVE Profiles to monitor and optimize the performance of multiple marketing campaigns, improve cross-sell and multichannel initiatives, and precisely target customers through intelligent marketing campaigns. Coremetrics services more than 600 brands and has delivered over $300 million in documented ROI in the past two years. The company is privately held with funding from Accel Partners and Highland Capital Partners and is headquartered in San Mateo, California with offices in Austin, Texas and London, England. To learn more about Coremetrics, visit http://www.coremetrics.com/ or call 877-721-CORE.
NOTE: Coremetrics is the trademark of Coremetrics, Inc. Any other marks used in this document are trademarks or registered trademarks of the manufacturers or marketers of the products with which the marks are associated.Coremetrics, Inc.
CONTACT: Press/Analyst Inquiries, Adriana Gascoigne of LEWIS PR,
+1-415-992-4424, or [email protected], for Coremetrics, Inc.
Web site: http://www.coremetrics.com/
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