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Java IoT Authors: Elizabeth White, Yakov Fain, Liz McMillan, Pat Romanski, Esmeralda Swartz

Related Topics: @CloudExpo, Open Source Cloud, Agile Computing

@CloudExpo: Article

Cloud Expo Silicon Valley Speaker Profile: Adam DuVander – ProgrammableWeb

Adam DuVander – Executive Editor of

With Cloud Expo 2012 Silicon Valley (11th Cloud Expo) due to open in two weeks' time at the Santa Clara Convention Center, CA - co-located with 2nd International Big Data Expo - let's introduce you in greater detail to the distinguished individuals in our incredible Speaker Faculty for the technical program at the West Coast conference...

We have technical and strategy sessions for you dealing with every nook and cranny of Cloud Computing & Big Data, but what of those who are presenting? Who are they, where do they work, what else have they written and/or said about the Cloud and/or Big Data solutions that are transforming the world of Enterprise IT?


TWITTER: @adamd

COMPANY: ProgrammableWeb

11TH CLOUD EXPO SESSION TITLE: APIs – The Wiring Behind the Cloud


BRIEF BIOGRAPHY: Adam DuVander is Executive Editor of ProgrammableWeb, the leading resource for open Web APIs. He helps developers and decision makers navigate this new, connected web and covers popular platforms like Facebook, Twitter and Google Maps. He is also the author of Map Scripting 101.



"Simplexity is a term being used to describe the relationship between simplicity and complexity. Without that label, it’s something I’ve thought about for some time.

A simple interface can hide a complex system. Think of how little I know about how my car works, yet I’m able to drive it without problems. Anything that cuts through the clutter is a simplexity solution. A popular Web example: a search engine ranking the best resources for your input, choosing from millions of pages.

The Laws of Simplicity say that simplicity and complexity need each other. Without complexity, there can be no simple solution. Or, rather, there would be no complex solution to make better."

[From Adam's "Simplicity Rules" blog]

More Stories By Jeremy Geelan

Jeremy Geelan is Chairman & CEO of the 21st Century Internet Group, Inc. and an Executive Academy Member of the International Academy of Digital Arts & Sciences. Formerly he was President & COO at Cloud Expo, Inc. and Conference Chair of the worldwide Cloud Expo series. He appears regularly at conferences and trade shows, speaking to technology audiences across six continents. You can follow him on twitter: @jg21.

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