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Industry Luminary Erick Schonfeld Joins DEMO Conference as Executive Producer

Schonfeld to Foster and Grow DEMO's Significance as a One-of-a-Kind Launch Platform for Start-Ups and Established Technology Brands

FRAMINGHAM, MA -- (Marketwire) -- 09/19/12 -- The DEMO Conference, world-renowned for launching the most innovative technology products in the industry, today announced technology media veteran Erick Schonfeld will take the helm as DEMO executive producer. Schonfeld begins the role after DEMO Fall on October 1 - 3, and will immediately begin preparations for DEMO's 2013 conference lineup.

Over the past three years, the conference has expanded both domestically and internationally, and Schonfeld will continue to drive this growth and evolution as well as take over responsibilities of sourcing, vetting, and selecting the companies that will present at each DEMO conference in North America.

"It's never been easier to start a company or create a new product," said Schonfeld. "I want to find the ones that will define the way we will live and work in the years to come, and reveal them first onstage at DEMO."

Schonfeld brings a wealth of experience and industry knowledge to the DEMO Conference, and as executive producer, he will focus on providing a unique platform for guiding companies through a successful public launch process via interactions with venture capitalists, media, potential partners and customers.

He began his twenty year career as an award winning journalist at Fortune magazine before becoming Editor-at-Large for Business 2.0 magazine. After leaving Business 2.0, Schonfeld began his tenure at TechCrunch, which culminated as Editor-in-Chief.

In his appointment, Schonfeld succeeds Matt Marshall, founder and CEO of VentureBeat, who led DEMO under a three and half year contract that expires this Fall. "It's been a great three years, and I couldn't be leaving this in better hands," said Marshall. "Erick has the perfect combination of brains, experience and conviction to take DEMO to the next step. He's such an obvious fit, he was the first person I reached out to when looking for a successor."

"The DEMO Conference has a remarkable history as not only the launch platform for some of the industry's most disruptive technologies, but also as a robust training ground for the companies participating in each demonstrator class. This experience is due in large part to the extraordinary leaders DEMO has had over the last 22 years," said Neal Silverman, General Manager and Senior Vice President, DEMO. "Erick's rich history in technology-focused media and events made him the right choice to succeed Matt Marshall to continue growing DEMO's legacy as a conference focused on providing innovative start-ups a place to successfully shine at launch."

Schonfeld is just the sixth executive producer of DEMO in its rich 22-year history. The DEMO conference was founded by Stewart Alsop in 1991, and since that time, DEMO executive producers have included Dave Coursey, Chris Shipley, Jim Forbes and Matt Marshall. Over the years, DEMO has steadfastly remained the most acclaimed and successful launchpad for new products and companies such as Adobe Acrobat, Boingo Wireless, E*Trade, Java, JAJAH, the Palm Pilot, Picasa, Salesforce.com, Six Apart, TiVO, VMware and WebEx, among many others.

Visit www.demo.com to get more information or register for any of the global DEMO conferences, including the upcoming DEMO Fall 2012 taking place October 1 - 3 at the Hyatt Regency in Santa Clara.

About the DEMO Conferences

Produced by the IDG Enterprise events group in conjunction with VentureBeat, the DEMO conferences in the United States, Asia, Brazil, and Africa focus on emerging technologies and new products innovations, which are hand selected from across the spectrum of the technology marketplace. The DEMO conferences have earned their reputation for consistently identifying tomorrow's cutting-edge technologies, and have served as launch pad events for companies such as Palm, E*Trade, Handspring, and U.S. Robotics, helping them to secure venture funding, establish critical business relationships, and influence early adopters. For more information on the DEMO conferences, visit http://www.demo.com/.

The DEMO community also benefits from the award winning DEMOletter. A weekly e-newsletter designed to reach the people who are creating companies, building products and launching new ideas, DEMOletter provides smart insight and analysis of entrepreneurial business issues. To subscribe, go to: http://www.demo.com

About IDG Enterprise

IDG Enterprise, an International Data Group (IDG) company brings together the leading editorial brands (CIO, Computerworld, CSO, DEMO, InfoWorld, ITworld and Network World) to serve the information needs of our technology, security and financial-focused audiences. As the premier hi-tech B2B media company, we serve our reader and advertiser audiences by delivering award-winning content, community, conversation and conversion solutions across our entire portfolio of websites, events, magazines, products and services. In addition, the CIO Executive Council is a peer advisory service that delivers on the business, technology, and leadership needs for the world's elite CIOs and their respective staffs. For more information, visit www.idgenterprise.com.

Additional information about IDG, a privately held company, is available at http://www.idg.com

About VentureBeat

Founded in 2006, VentureBeat has emerged as one of the "best blogs on the web" according to The New York Times, offering readers unparalleled insight into the most relevant emerging technologies, trends, companies, and the business opportunities that they create. Led by Matt Marshall and a team of experienced journalists, the company has grown into the leading source for breaking news and in-depth reporting on a range of technology trends -- from social to mobile, small business to enterprise, clean tech, cloud services, games, and more. VentureBeat's content is sought-after by leading media channels, with syndication deals currently in place with Reuters, The Washington Post, The Motley Fool, Business Insider, and The Christian Science Monitor. The company also brings the community together several times per year with its own executive-level conferences, such as MobileBeat, CloudBeat, GamesBeat and the VentureBeat Mobile Summit. For more information, visit: www.venturebeat.com

All product and company names are trademarks of their respective companies.

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