Click here to close now.




















Welcome!

Java IoT Authors: Pat Romanski, Liz McMillan, Esmeralda Swartz, Samuel Scott, Dana Gardner

News Feed Item

Proofpoint Identifies New Class of 'Industrial Phishing' Attack

'Longlining' Attacks Employ Mass Customization to Penetrate Traditional Enterprise Security Defenses and Effectively Trick End-Users at an Alarming Rate

SAN FRANCISCO, CA -- (Marketwire) -- 02/26/13 -- RSA Conference Booth #739 - Proofpoint, Inc., (NASDAQ: PFPT), a leading security-as-a-service provider, today released the results of a wide-ranging study that identified a new class of sophisticated and effective, large-scale phishing attack dubbed "longlining." Longlining, which is named after the industrial fishing practice of deploying miles-long fishing lines with thousands of individual hooks, combines successful spear phishing tactics with mass customization. Using these techniques, attackers are now able to rapidly deploy thousands of unique, malware laden messages that are largely undetectable to traditional signature and reputation-based security systems. Worse, despite their scale, these mass customized phish were effective enough to trick more than 10 percent of recipients into clicking on malicious content capable of taking complete control of PCs and compromising corporate networks.

Proofpoint was able to trace and defeat these attacks for enterprises using Proofpoint Targeted Attack Protection™, the company's recently introduced, big data protection solution.

Phishing Meets Mass Customization

Unlike conventional mass phishing exploits, the 'hooks' (email messages) used in longlining are highly variable rather than identical, making them largely undetectable to traditional signature and reputation-based security gateways. The messages are typically varied by IP address of origination, subject line and body content. The body content also includes multiple mutations of an embedded destination URL, which typically leads to a site with a positive reputation that's been successfully compromised prior to the attack. The compromised Web destinations are loaded with hidden malware either before, during or sometimes after the attack wave has begun.

Through the use of a distributed cloud of previously compromised machines and process automation to create high variance, attackers have been able to combine the stealth techniques and malicious payloads of spear phishing with massively parallel delivery. This means they can cost-effectively send 10,000 or even 100,000 individual spear phishing messages, all capable of bypassing traditional security. Attackers' ability to distribute thousands of email-borne malicious URL 'hooks' in a matter of hours greatly improves their odds of success and their ability to exploit zero-day defects before corporate IT has time to patch vulnerable systems.

"With longlining, cyber-criminals are combining the stealth and effectiveness of spear phishing with the speed and scale of traditional phishing and virus attacks," said David Knight, executive vice president of product management for Proofpoint. "Legacy security systems and techniques simply can't cope with this combination of speed and sophistication, leaving large enterprises increasingly vulnerable to a wide-range of criminal activity and data loss."

Typical Attacks

As part of the new, six month study, which involved over one billion email messages, Proofpoint observed, documented and countered dozens of longlining attacks globally. For example, on October 3, 2012, Proofpoint observed a Russia-based attack with 135,000 emails sent to more than 80 companies in a three-hour period. To avoid detection, the attacker employed approximately 28,000 different IP addresses as sending agents, 35,000 different 'sender' aliases, and more than twenty legitimate websites compromised to host drive-by downloads of zero-day malware. Because of the different agents, sender aliases, URLs and text, no single targeted organization saw more than three emails with the same characteristic. Overall, this attack represented less than 0.06 percent of the targeted companies' mail flow (compared to 19 percent for spam and 11 percent for virus-laden email). The combination of mass customization and proportionally low volume made this longlining attack effectively invisible to traditional anti-spam products, enabling widespread access to corporate networks.

Similar attacks were documented throughout the fourth quarter of 2012 and early 2013. In another representative attack, approximately 28,800 messages were sent in multiple one-hour bursts to over 200 enterprises. The campaign consisted of 813 unique compromised URLs sent from 2,181 different sending IPs. Again, each organization saw no more than three messages with identical content.

Alarmingly Effective

Despite their relatively large scale, longline attacks were alarmingly effective.

  • Ten percent of the email messages containing embedded malicious URLs that escaped perimeter detection were clicked on by the receiving employees
  • All the longline attacks employed so call "drive-by downloads" installed on compromised web-sites. These attacks leverage browser, PDF and Java vulnerabilities to install "rootkits" invisibly with no user action required beyond clicking on the emailed URL and visiting the infected web-site
  • Almost one out of every five clicks (19%) on malicious URLs embedded in email occurred 'off network' when employees accessed their email from home, on the road, or via mobile devices where they were outside corporate perimeter protection

To learn more about longline phishing attacks, download a copy of the Proofpoint whitepaper, Longline Phishing: Email-borne Threats, Cloud Computing, Big Data, and the Rise of Industrial Phishing Attacks at http://www.proofpoint.com/longline-wp.

About Proofpoint, Inc.

Proofpoint Inc. (NASDAQ: PFPT) is a leading security-as-a-service provider that focuses on cloud-based solutions for threat protection, compliance, archiving & governance and secure communications. Organizations around the world depend on Proofpoint's expertise, patented technologies and on-demand delivery system to protect against phishing, malware and spam, safeguard privacy, encrypt sensitive information, and archive and govern messages and critical enterprise information. More information is available at www.proofpoint.com.

Proofpoint Targeted Attack Protection is a registered trademark of Proofpoint, Inc. in the U.S. and other countries. All other trademarks contained herein are the property of their respective owners.

Add to Digg Bookmark with del.icio.us Add to Newsvine

More Stories By Marketwired .

Copyright © 2009 Marketwired. All rights reserved. All the news releases provided by Marketwired are copyrighted. Any forms of copying other than an individual user's personal reference without express written permission is prohibited. Further distribution of these materials is strictly forbidden, including but not limited to, posting, emailing, faxing, archiving in a public database, redistributing via a computer network or in a printed form.

@ThingsExpo Stories
SYS-CON Events announced today that IceWarp will exhibit at the 17th International Cloud Expo®, which will take place on November 3–5, 2015, at the Santa Clara Convention Center in Santa Clara, CA. IceWarp, the leader of cloud and on-premise messaging, delivers secured email, chat, documents, conferencing and collaboration to today's mobile workforce, all in one unified interface
WebRTC has had a real tough three or four years, and so have those working with it. Only a few short years ago, the development world were excited about WebRTC and proclaiming how awesome it was. You might have played with the technology a couple of years ago, only to find the extra infrastructure requirements were painful to implement and poorly documented. This probably left a bitter taste in your mouth, especially when things went wrong.
Too often with compelling new technologies market participants become overly enamored with that attractiveness of the technology and neglect underlying business drivers. This tendency, what some call the “newest shiny object syndrome,” is understandable given that virtually all of us are heavily engaged in technology. But it is also mistaken. Without concrete business cases driving its deployment, IoT, like many other technologies before it, will fade into obscurity.
While many app developers are comfortable building apps for the smartphone, there is a whole new world out there. In his session at @ThingsExpo, Narayan Sainaney, Co-founder and CTO of Mojio, will discuss how the business case for connected car apps is growing and, with open platform companies having already done the heavy lifting, there really is no barrier to entry.
As more intelligent IoT applications shift into gear, they’re merging into the ever-increasing traffic flow of the Internet. It won’t be long before we experience bottlenecks, as IoT traffic peaks during rush hours. Organizations that are unprepared will find themselves by the side of the road unable to cross back into the fast lane. As billions of new devices begin to communicate and exchange data – will your infrastructure be scalable enough to handle this new interconnected world?
SYS-CON Events announced today that Micron Technology, Inc., a global leader in advanced semiconductor systems, will exhibit at the 17th International Cloud Expo®, which will take place on November 3–5, 2015, at the Santa Clara Convention Center in Santa Clara, CA. Micron’s broad portfolio of high-performance memory technologies – including DRAM, NAND and NOR Flash – is the basis for solid state drives, modules, multichip packages and other system solutions. Backed by more than 35 years of technology leadership, Micron's memory solutions enable the world's most innovative computing, consumer,...
SYS-CON Events announced today that Pythian, a global IT services company specializing in helping companies leverage disruptive technologies to optimize revenue-generating systems, has been named “Bronze Sponsor” of SYS-CON's 17th Cloud Expo, which will take place on November 3–5, 2015, at the Santa Clara Convention Center in Santa Clara, CA. Founded in 1997, Pythian is a global IT services company that helps companies compete by adopting disruptive technologies such as cloud, Big Data, advanced analytics, and DevOps to advance innovation and increase agility. Specializing in designing, imple...
SYS-CON Events announced today that HPM Networks will exhibit at the 17th International Cloud Expo®, which will take place on November 3–5, 2015, at the Santa Clara Convention Center in Santa Clara, CA. For 20 years, HPM Networks has been integrating technology solutions that solve complex business challenges. HPM Networks has designed solutions for both SMB and enterprise customers throughout the San Francisco Bay Area.
Consumer IoT applications provide data about the user that just doesn’t exist in traditional PC or mobile web applications. This rich data, or “context,” enables the highly personalized consumer experiences that characterize many consumer IoT apps. This same data is also providing brands with unprecedented insight into how their connected products are being used, while, at the same time, powering highly targeted engagement and marketing opportunities. In his session at @ThingsExpo, Nathan Treloar, President and COO of Bebaio, will explore examples of brands transforming their businesses by t...
Through WebRTC, audio and video communications are being embedded more easily than ever into applications, helping carriers, enterprises and independent software vendors deliver greater functionality to their end users. With today’s business world increasingly focused on outcomes, users’ growing calls for ease of use, and businesses craving smarter, tighter integration, what’s the next step in delivering a richer, more immersive experience? That richer, more fully integrated experience comes about through a Communications Platform as a Service which allows for messaging, screen sharing, video...
With the proliferation of connected devices underpinning new Internet of Things systems, Brandon Schulz, Director of Luxoft IoT – Retail, will be looking at the transformation of the retail customer experience in brick and mortar stores in his session at @ThingsExpo. Questions he will address include: Will beacons drop to the wayside like QR codes, or be a proximity-based profit driver? How will the customer experience change in stores of all types when everything can be instrumented and analyzed? As an area of investment, how might a retail company move towards an innovation methodolo...
The Internet of Things (IoT) is about the digitization of physical assets including sensors, devices, machines, gateways, and the network. It creates possibilities for significant value creation and new revenue generating business models via data democratization and ubiquitous analytics across IoT networks. The explosion of data in all forms in IoT requires a more robust and broader lens in order to enable smarter timely actions and better outcomes. Business operations become the key driver of IoT applications and projects. Business operations, IT, and data scientists need advanced analytics t...
A producer of the first smartphones and tablets, presenter Lee M. Williams will talk about how he is now applying his experience in mobile technology to the design and development of the next generation of Environmental and Sustainability Services at ETwater. In his session at @ThingsExpo, Lee Williams, COO of ETwater, will talk about how he is now applying his experience in mobile technology to the design and development of the next generation of Environmental and Sustainability Services at ETwater.
As more and more data is generated from a variety of connected devices, the need to get insights from this data and predict future behavior and trends is increasingly essential for businesses. Real-time stream processing is needed in a variety of different industries such as Manufacturing, Oil and Gas, Automobile, Finance, Online Retail, Smart Grids, and Healthcare. Azure Stream Analytics is a fully managed distributed stream computation service that provides low latency, scalable processing of streaming data in the cloud with an enterprise grade SLA. It features built-in integration with Azur...
Akana has announced the availability of the new Akana Healthcare Solution. The API-driven solution helps healthcare organizations accelerate their transition to being secure, digitally interoperable businesses. It leverages the Health Level Seven International Fast Healthcare Interoperability Resources (HL7 FHIR) standard to enable broader business use of medical data. Akana developed the Healthcare Solution in response to healthcare businesses that want to increase electronic, multi-device access to health records while reducing operating costs and complying with government regulations.
For IoT to grow as quickly as analyst firms’ project, a lot is going to fall on developers to quickly bring applications to market. But the lack of a standard development platform threatens to slow growth and make application development more time consuming and costly, much like we’ve seen in the mobile space. In his session at @ThingsExpo, Mike Weiner, Product Manager of the Omega DevCloud with KORE Telematics Inc., discussed the evolving requirements for developers as IoT matures and conducted a live demonstration of how quickly application development can happen when the need to comply wit...
The Internet of Everything (IoE) brings together people, process, data and things to make networked connections more relevant and valuable than ever before – transforming information into knowledge and knowledge into wisdom. IoE creates new capabilities, richer experiences, and unprecedented opportunities to improve business and government operations, decision making and mission support capabilities.
Explosive growth in connected devices. Enormous amounts of data for collection and analysis. Critical use of data for split-second decision making and actionable information. All three are factors in making the Internet of Things a reality. Yet, any one factor would have an IT organization pondering its infrastructure strategy. How should your organization enhance its IT framework to enable an Internet of Things implementation? In his session at @ThingsExpo, James Kirkland, Red Hat's Chief Architect for the Internet of Things and Intelligent Systems, described how to revolutionize your archit...
MuleSoft has announced the findings of its 2015 Connectivity Benchmark Report on the adoption and business impact of APIs. The findings suggest traditional businesses are quickly evolving into "composable enterprises" built out of hundreds of connected software services, applications and devices. Most are embracing the Internet of Things (IoT) and microservices technologies like Docker. A majority are integrating wearables, like smart watches, and more than half plan to generate revenue with APIs within the next year.
Growth hacking is common for startups to make unheard-of progress in building their business. Career Hacks can help Geek Girls and those who support them (yes, that's you too, Dad!) to excel in this typically male-dominated world. Get ready to learn the facts: Is there a bias against women in the tech / developer communities? Why are women 50% of the workforce, but hold only 24% of the STEM or IT positions? Some beginnings of what to do about it! In her Opening Keynote at 16th Cloud Expo, Sandy Carter, IBM General Manager Cloud Ecosystem and Developers, and a Social Business Evangelist, d...