Welcome!

Java IoT Authors: Liz McMillan, Yeshim Deniz, Zakia Bouachraoui, Elizabeth White, Pat Romanski

News Feed Item

Razorfish Delivers Cloud Services to Drive Digital Business Transformation, Showcases Newest Offerings at AWS re:Invent

NEW YORK, Oct. 1, 2015 /PRNewswire/ -- Razorfish, a world leader in helping global brands drive business transformation, today announced it will showcase its cloud services-related offerings this week at AWS re:Invent, taking place Oct. 6-9 in Las Vegas, Nevada, at The Venetian hotel. The company has proven proficiency in digital business transformation in large part due to its ability to leverage cloud services to drive software and technology innovation for clients on a global scale.

In June, the agency was one of the first three AWS Partner Network (APN) Consulting Partners selected to receive the APN Marketing & Commerce Competency. The APN Competency program is designed to highlight APN Partners that have demonstrated technical proficiency and proven customer success in specialized solution areas. Partners that have attained an APN Competency offer a variety of services, software and solutions on the AWS Cloud.

"The explosion of customer intelligence and data has heightened the importance of cloud services, and working with the AWS platform has helped our global team of cloud technology specialists build and deliver innovative marketing solutions on behalf of our clients," said Razorfish Global Chief Technology Officer Ray Velez.

Razorfish has built proprietary cloud-based platforms on AWS that are currently deployed for several global customers. Fluent, an Adobe Experience Manager-based solution, uses AWS Cloud Formation templates on a global scale and has helped Razorfish successfully implement the flexible and scalable AWS Cloud solutions for several global brands. The NEXUS Audience Intelligence platform enables Razorfish to bring unique machine learning and algorithmic data insights at scale to help organizations better personalize the customer journey through branded, contextually relevant experiences across all touch points.

The agency has delivered many successful solutions on AWS for clients in a range of industries. Essilor – a leading manufacturer of optical lenses in the United States and the market leader in progressive, high-index, photochromic and anti-reflective coated lenses – recently partnered with Razorfish on the creative design and technical execution of its new digital marketing platform. Essilor and Razorfish used a variety of AWS services and tools, including Amazon DynamoDB as a primary database for collected data.

"Razorfish helped us create a new digital marketing platform that could seamlessly connect our full brand infrastructure and give our customers a common, contextually relevant experience across our digital properties," said Daniel Monaco, vice president of consumer marketing and strategic insights at Essilor of America. "The agency's deep expertise in both AWS and Adobe Experience Manager positioned us to accelerate the design, build and deployment of our site within four months."

"Razorfish is a longtime member of the APN, and we are pleased that they continue to build innovative digital marketing platforms for their customers on AWS," says Dorothy Copeland, global partner program leader at Amazon Web Services, Inc. "Razorfish's achievement of the APN Marketing & Commerce Competency demonstrates their specialized capabilities."

The fourth annual AWS re:Invent conference will feature keynote announcements, training and certification opportunities, a partner expo, after-hours activities and more. Razorfish will be available to work with client teams at the event and share examples of the innovative solutions the agency is bringing to clients.  

To view the full agenda or watch the sold-out sessions live streamed, visit reinvent.awsevents.com. For more information on Essilor and Razorfish, visit technology.razorfish.com.

About Razorfish
Motivated and inspired by what's next, Razorfish helps its clients navigate the unknown, drive change and transform business. One of the pioneers of marketing in the digital age, Razorfish has a unique blend of technology, creativity and media at its core. The agency's world-class capabilities in strategic consulting, experience design, brand building, technology platforms, data services, retail/commerce and media services enable transformational work for clients including Citigroup, McDonald's, Mercedes-Benz USA, Microsoft, Nike China, Unilever and Uniqlo. Razorfish's team of 3,000+ experts span 25 regions, including Australia, Canada, China, France, Germany, Hong Kong, India, Italy, Singapore, the United Kingdom and the United States.

Razorfish is part of Publicis Groupe. For more information, visit Razorfish.com, like us on Facebook or follow us on Twitter, Weibo and Instagram.

Media Contact
Brittany Slattery
Director of PR
[email protected]
+1 (216) 316-8305

 

To view the original version on PR Newswire, visit:http://www.prnewswire.com/news-releases/razorfish-delivers-cloud-services-to-drive-digital-business-transformation-showcases-newest-offerings-at-aws-reinvent-300152727.html

SOURCE Razorfish

More Stories By PR Newswire

Copyright © 2007 PR Newswire. All rights reserved. Republication or redistribution of PRNewswire content is expressly prohibited without the prior written consent of PRNewswire. PRNewswire shall not be liable for any errors or delays in the content, or for any actions taken in reliance thereon.

IoT & Smart Cities Stories
René Bostic is the Technical VP of the IBM Cloud Unit in North America. Enjoying her career with IBM during the modern millennial technological era, she is an expert in cloud computing, DevOps and emerging cloud technologies such as Blockchain. Her strengths and core competencies include a proven record of accomplishments in consensus building at all levels to assess, plan, and implement enterprise and cloud computing solutions. René is a member of the Society of Women Engineers (SWE) and a m...
Andrew Keys is Co-Founder of ConsenSys Enterprise. He comes to ConsenSys Enterprise with capital markets, technology and entrepreneurial experience. Previously, he worked for UBS investment bank in equities analysis. Later, he was responsible for the creation and distribution of life settlement products to hedge funds and investment banks. After, he co-founded a revenue cycle management company where he learned about Bitcoin and eventually Ethereal. Andrew's role at ConsenSys Enterprise is a mul...
In his general session at 19th Cloud Expo, Manish Dixit, VP of Product and Engineering at Dice, discussed how Dice leverages data insights and tools to help both tech professionals and recruiters better understand how skills relate to each other and which skills are in high demand using interactive visualizations and salary indicator tools to maximize earning potential. Manish Dixit is VP of Product and Engineering at Dice. As the leader of the Product, Engineering and Data Sciences team at D...
Dynatrace is an application performance management software company with products for the information technology departments and digital business owners of medium and large businesses. Building the Future of Monitoring with Artificial Intelligence. Today we can collect lots and lots of performance data. We build beautiful dashboards and even have fancy query languages to access and transform the data. Still performance data is a secret language only a couple of people understand. The more busine...
Nicolas Fierro is CEO of MIMIR Blockchain Solutions. He is a programmer, technologist, and operations dev who has worked with Ethereum and blockchain since 2014. His knowledge in blockchain dates to when he performed dev ops services to the Ethereum Foundation as one the privileged few developers to work with the original core team in Switzerland.
Whenever a new technology hits the high points of hype, everyone starts talking about it like it will solve all their business problems. Blockchain is one of those technologies. According to Gartner's latest report on the hype cycle of emerging technologies, blockchain has just passed the peak of their hype cycle curve. If you read the news articles about it, one would think it has taken over the technology world. No disruptive technology is without its challenges and potential impediments t...
If a machine can invent, does this mean the end of the patent system as we know it? The patent system, both in the US and Europe, allows companies to protect their inventions and helps foster innovation. However, Artificial Intelligence (AI) could be set to disrupt the patent system as we know it. This talk will examine how AI may change the patent landscape in the years to come. Furthermore, ways in which companies can best protect their AI related inventions will be examined from both a US and...
Bill Schmarzo, Tech Chair of "Big Data | Analytics" of upcoming CloudEXPO | DXWorldEXPO New York (November 12-13, 2018, New York City) today announced the outline and schedule of the track. "The track has been designed in experience/degree order," said Schmarzo. "So, that folks who attend the entire track can leave the conference with some of the skills necessary to get their work done when they get back to their offices. It actually ties back to some work that I'm doing at the University of San...
When talking IoT we often focus on the devices, the sensors, the hardware itself. The new smart appliances, the new smart or self-driving cars (which are amalgamations of many ‘things'). When we are looking at the world of IoT, we should take a step back, look at the big picture. What value are these devices providing. IoT is not about the devices, its about the data consumed and generated. The devices are tools, mechanisms, conduits. This paper discusses the considerations when dealing with the...
Bill Schmarzo, author of "Big Data: Understanding How Data Powers Big Business" and "Big Data MBA: Driving Business Strategies with Data Science," is responsible for setting the strategy and defining the Big Data service offerings and capabilities for EMC Global Services Big Data Practice. As the CTO for the Big Data Practice, he is responsible for working with organizations to help them identify where and how to start their big data journeys. He's written several white papers, is an avid blogge...