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Interview with Allison Huynh, CEO and Founder of MyDream

Thanks for taking the time to answer my questions. Please tell us, what  MyDreamSwift is all about and what do you do?

Allison Huynh, CEO and Founder of MyDream: MyDream Swift is a tool that converts dozens of non-VR games into fully immersive virtual reality experiences; and MyDreamVR's Metaverse is a user-generated platform for creating and playing immersive virtual reality worlds, puzzles and complete games with friends in real time.

So, Swift was a sort of by-product to MyDream?

Huynh: MyDreamVR is a pioneering development studio with the dedicated mission of making people's dreams come to life in the most ambitious 3D sandbox game ever created. Designed by an eclectic team of game designers in collaboration with graphics experts, professors and researchers at Stanford University and the gaming industry, MyDreamVR's Metaverse is a trailblazing, realistic first-person game that promotes adventure, creation, and cooperation. We launched our game and we found out that users wanted adventure and VR. We now have a default survival/tower defense game. We also created Swift for ourselves, to convert our own game into VR. It worked so well (no overhead and no lag) that we decided to offer this VR app to end users.

Why did you decide to sell it as a separate app?

Huynh: Our vision is about empowering the end users with tools to make their own VR content. There are only a few games available in VR, but there are thousands of 3D, first person and 2D games available. Swift allows users to quickly convert any of their media to VR. If it's a first person game, Swift will accurately track the head and map it to the mouse.

Who is your target audience and how do you intend to reach them?

Huynh: Anyone who loves VR and wants to experience all of their favorite games and movies in VR.

I'd be curious to hear any general thoughts you have on the VR gaming market trends.

Huynh: VR is going to explode in the next 2-3 years. It's where gaming and entertainment will move to. However, VR is a very lonely event. In order for VR to survive, it will need to be less isolating. It has to move out of the basement and be in the living room, where people are interacting with their friends across a big city or across the country.

How will you make money? What's the business model?

Huynh: We are currently selling Swift and MyDreamVR through our website at mydreamvr.com and on Steam.

If MyDream is a Freemium model, what will you add to the Premium product?

Huynh: As a small independent studio, we are charging a small fee to be able to sustainably craft our product. If it does become bigger at some point, we will have to reconsider that business model.

Who are your competitors for Swift? Are you competing with native VR? Or are you competing on a pure time-saving aspect?

Huynh: There is SteamVR and VorpX. Both are doing really great and inspiring us to make a better product.

How do you differentiate from your competitors?

Huynh: For SteamVR, they now auto-convert 2D games into a home theater projection for HMDs. Swift can take all your favorite games, from 2D, 3D, first person, on Steam, not on Steam and give you a beautiful immersive VR or cinematic experience.

Who founded the company, when? Tell us the story of the company's founding?

Huynh: I founded the company with a vision to make a 3D, virtual gaming environment to teach real world skills. With MyDreamVR, our goal is creativity, collaboration in a fun VR world.

What is your distribution model? Where to buy your product and when?

Huynh: We are distributing it on our website and on Steam. Mydreamswift.com and mydreamvr.com

What's next on your product roadmap?

Huynh:  We have an exciting new announcement coming after the launch of Oculus and Swift on in June of this year. VR is a very lonely space and MyDreamVR has been multiplayer from day one. With Swift 2.0, we are hoping to solve this solitary problem not just with our creative sandbox game but for all of VR.

What is your take on desktop vs mobile gaming?

Huynh: I love both but for VR, it will start out with the desktop because of the computing power required to make beautiful, immersive experiences. Mobile VR is great for passive, low resolution viewing.

Are you targeting a first VC round? If yes when and what will you use the funds for? No, we believe we can be profitable with our own revenues.

How much money is being sought?

Huynh: We are selling real products and plan on being profitable in the near future. If we do receive VC funding, it will only accelerate our growth.

Anything else you would like to add?

Huynh: Thank you. I do think cloud computing is essential to make VR  social so I am thankful that your publication has the foresight to look at this space and educate your readers about it. I believe it is essential because the 3D VR world representation must be stored in the cloud so folks in a shared social space will have a consistent VR experience.


Company's twitter @mydream

CEO personal twitter @allihuynh

Company website: http://www.mydreamvr.com/

Company Facebook site:facebook.com/mydream

Headquartered in Palo Alto, CA, MyDreamVR is a pioneering development studio with the dedicated mission of making people's dreams come to life in the most ambitious 3D sandbox game ever created. Designed by an eclectic team of game designers in collaboration with graphics experts, professors and researchers at Stanford University and the gaming industry, MyDreamVR's Metaverse is a trailblazing, realistic first-person game that promotes adventure, creation, and cooperation. MyDreamVR also features MyDream Swift, an app available on PC and soon to be released on Android mobile, converts any existing game or video into a totally immersive VR experience.

More Stories By Xenia von Wedel

Xenia von Wedel is a Tech blogger and Enterprise Media Consultant in Silicon Valley and Paris, serving clients in a variety of industries worldwide. She is focused on thought leadership content creation and syndication, media outreach and strategy. She mainly writes about Blockchain, Enterprise, B2B solutions, social media and open source software, but throws the occasional oddball into the mix. Tip her if you like her articles: http://xeniar.tip.me

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