Welcome!

Java IoT Authors: Yeshim Deniz, Liz McMillan, Pat Romanski, Elizabeth White, Roger Strukhoff

Related Topics: Open Source Cloud

Open Source Cloud: Article

Jonathan Schwartz: "Web Developers Never Had It So Good"

"We paid a control premium to convince [MySQL's] board to go with Sun, obviously"

"Web developers never had it so good..." gushed Sun CEO Jonathan Schwartz last week as he contemplated how in addition to Glassfish and NetBeans, millions of developers could now look to Sun to provide them with MySQL - which, as of February 26, is now officially a part of Sun.

"We'll work hard to ensure MySQL flies like a dolphin on Linux, Windows and Solaris, and on systems built by Dell, IBM, HP, Intel, AMD, Sun, Fujitsu (ie, everyone)," declared Schwartz in his popular industry blog.

Schwartz, continuing his tradition of corporate candor, explained in detail the thinking behind Sun's $1BN acquisition of MySQL. First he makes a preliminary observation:

"There is a clear economic model behind open source, eloquently summarized by Marten Mickos, MySQL's CEO: the spectrum describing the marketplace spans those with more time than money, who form the user and developer communities around free software; and those with more money than time, who purchase commercial support contracts typically in more mature enterprises.

To win in the long run, you have to win on both sides of the spectrum - with the same product. Crippling products, or sneaky licensing exceptions don't work - freedom does."

Then Schwartz gets down and dirty and discusses the price he paid:

"In terms of the price we paid for MySQL (roughly $800m in cash, $200m in assumed options), we thought about it this way - first, the standalone business, unenhanced by Sun, was on a ramp to an IPO. The IPO would've been priced, by our calculations, at near the purchase price we paid. Remember, we're buying a financial asset as well as a strategic one.

We paid a control premium to convince their board to go with Sun, obviously. But then we figured we could amplify their success as a software company by aligning with Sun's 17,000+ person global sales/service/support/channel organization - we can together reach a far broader customer set than MySQL could on their own, which generates upside for Sun. And, although a small (but growing) percentage of their downloads convert to purchase orders, 100% of those downloads require a hardware purchase - for many, a server and storage device (for just as many, a laptop). We'd like to believe we can earn some of that business with solutions optimized for MySQL - even if the end customer isn't (yet) paying for software.

Finally, remember that database licenses often make up a considerable part of any company's budget - to the extent we can introduce new options for those customers (even via the appearance of a well designed coffee mug on the procurement agent's desk), we can free up budgets for new investments. Which drives more customers to seek out Sun - vendors that save money with better performance are well liked.

Net/net, we believe we paid a fair price."

For those not so much interested in the business aspect of things as the technical side, Schwart'z blog post also had plenty to offer. "Since the announcement, I've seen and heard near universal support for the relationship," he wrote, adding that "most everyone wants to know where we're headed."

He then offered a quick overview of Sun's initial plans:

"Starting today, we're rolling out global programs to raise awareness and adoption of MySQL among more established enterprises - you'll see ads like this (to the right) targeting institutions and independent software/service vendors (ISV's) looking to standardize on open source architectures. As the ad highlights, we're introducing global, enterprise support programs for MySQL - offering the largest institutions on earth a new option in mission critical deployment. We are going all out to sign up new customers, extending MySQL's reach.

The overall message is simple: we're bringing our largest customers the innovation and performance the world's most important on-line companies are already experiencing - giving them the option of putting MySQL into global, mission critical deployment.

Internally, the more than 10,000 people that make up the Sun engineering community - of which the MySQL team is now a core part - have begun to engage across a dizzying array of touchpoints."

Schwartz ended his posting in characteristic manner, accentuating the positive: "It's truly a great day for free software - and for the growing majority of companies across the globe that look to open solutions for choice, value and innovation."

More Stories By Open Source News

Enterprise Open Source News Desk trawls the fast-growing world of Professional Open Source for business-relevant items of news, opinion, and insight.

Comments (0)

Share your thoughts on this story.

Add your comment
You must be signed in to add a comment. Sign-in | Register

In accordance with our Comment Policy, we encourage comments that are on topic, relevant and to-the-point. We will remove comments that include profanity, personal attacks, racial slurs, threats of violence, or other inappropriate material that violates our Terms and Conditions, and will block users who make repeated violations. We ask all readers to expect diversity of opinion and to treat one another with dignity and respect.


@ThingsExpo Stories
With tough new regulations coming to Europe on data privacy in May 2018, Calligo will explain why in reality the effect is global and transforms how you consider critical data. EU GDPR fundamentally rewrites the rules for cloud, Big Data and IoT. In his session at 21st Cloud Expo, Adam Ryan, Vice President and General Manager EMEA at Calligo, examined the regulations and provided insight on how it affects technology, challenges the established rules and will usher in new levels of diligence arou...
Recently, WebRTC has a lot of eyes from market. The use cases of WebRTC are expanding - video chat, online education, online health care etc. Not only for human-to-human communication, but also IoT use cases such as machine to human use cases can be seen recently. One of the typical use-case is remote camera monitoring. With WebRTC, people can have interoperability and flexibility for deploying monitoring service. However, the benefit of WebRTC for IoT is not only its convenience and interopera...
The 22nd International Cloud Expo | 1st DXWorld Expo has announced that its Call for Papers is open. Cloud Expo | DXWorld Expo, to be held June 5-7, 2018, at the Javits Center in New York, NY, brings together Cloud Computing, Digital Transformation, Big Data, Internet of Things, DevOps, Machine Learning and WebRTC to one location. With cloud computing driving a higher percentage of enterprise IT budgets every year, it becomes increasingly important to plant your flag in this fast-expanding busin...
SYS-CON Events announced today that Synametrics Technologies will exhibit at SYS-CON's 22nd International Cloud Expo®, which will take place on June 5-7, 2018, at the Javits Center in New York, NY. Synametrics Technologies is a privately held company based in Plainsboro, New Jersey that has been providing solutions for the developer community since 1997. Based on the success of its initial product offerings such as WinSQL, Xeams, SynaMan and Syncrify, Synametrics continues to create and hone inn...
Smart cities have the potential to change our lives at so many levels for citizens: less pollution, reduced parking obstacles, better health, education and more energy savings. Real-time data streaming and the Internet of Things (IoT) possess the power to turn this vision into a reality. However, most organizations today are building their data infrastructure to focus solely on addressing immediate business needs vs. a platform capable of quickly adapting emerging technologies to address future ...
No hype cycles or predictions of a gazillion things here. IoT is here. You get it. You know your business and have great ideas for a business transformation strategy. What comes next? Time to make it happen. In his session at @ThingsExpo, Jay Mason, an Associate Partner of Analytics, IoT & Cybersecurity at M&S Consulting, presented a step-by-step plan to develop your technology implementation strategy. He also discussed the evaluation of communication standards and IoT messaging protocols, data...
Product connectivity goes hand and hand these days with increased use of personal data. New IoT devices are becoming more personalized than ever before. In his session at 22nd Cloud Expo | DXWorld Expo, Nicolas Fierro, CEO of MIMIR Blockchain Solutions, will discuss how in order to protect your data and privacy, IoT applications need to embrace Blockchain technology for a new level of product security never before seen - or needed.
In his session at 21st Cloud Expo, Raju Shreewastava, founder of Big Data Trunk, provided a fun and simple way to introduce Machine Leaning to anyone and everyone. He solved a machine learning problem and demonstrated an easy way to be able to do machine learning without even coding. Raju Shreewastava is the founder of Big Data Trunk (www.BigDataTrunk.com), a Big Data Training and consulting firm with offices in the United States. He previously led the data warehouse/business intelligence and B...
Cloud Expo | DXWorld Expo have announced the conference tracks for Cloud Expo 2018. Cloud Expo will be held June 5-7, 2018, at the Javits Center in New York City, and November 6-8, 2018, at the Santa Clara Convention Center, Santa Clara, CA. Digital Transformation (DX) is a major focus with the introduction of DX Expo within the program. Successful transformation requires a laser focus on being data-driven and on using all the tools available that enable transformation if they plan to survive ov...
A strange thing is happening along the way to the Internet of Things, namely far too many devices to work with and manage. It has become clear that we'll need much higher efficiency user experiences that can allow us to more easily and scalably work with the thousands of devices that will soon be in each of our lives. Enter the conversational interface revolution, combining bots we can literally talk with, gesture to, and even direct with our thoughts, with embedded artificial intelligence, whic...
"Evatronix provides design services to companies that need to integrate the IoT technology in their products but they don't necessarily have the expertise, knowledge and design team to do so," explained Adam Morawiec, VP of Business Development at Evatronix, in this SYS-CON.tv interview at @ThingsExpo, held Oct 31 – Nov 2, 2017, at the Santa Clara Convention Center in Santa Clara, CA.
Recently, REAN Cloud built a digital concierge for a North Carolina hospital that had observed that most patient call button questions were repetitive. In addition, the paper-based process used to measure patient health metrics was laborious, not in real-time and sometimes error-prone. In their session at 21st Cloud Expo, Sean Finnerty, Executive Director, Practice Lead, Health Care & Life Science at REAN Cloud, and Dr. S.P.T. Krishnan, Principal Architect at REAN Cloud, discussed how they built...
Digital Transformation (DX) is not a "one-size-fits all" strategy. Each organization needs to develop its own unique, long-term DX plan. It must do so by realizing that we now live in a data-driven age, and that technologies such as Cloud Computing, Big Data, the IoT, Cognitive Computing, and Blockchain are only tools. In her general session at 21st Cloud Expo, Rebecca Wanta explained how the strategy must focus on DX and include a commitment from top management to create great IT jobs, monitor ...
"Digital transformation - what we knew about it in the past has been redefined. Automation is going to play such a huge role in that because the culture, the technology, and the business operations are being shifted now," stated Brian Boeggeman, VP of Alliances & Partnerships at Ayehu, in this SYS-CON.tv interview at 21st Cloud Expo, held Oct 31 – Nov 2, 2017, at the Santa Clara Convention Center in Santa Clara, CA.
In his Opening Keynote at 21st Cloud Expo, John Considine, General Manager of IBM Cloud Infrastructure, led attendees through the exciting evolution of the cloud. He looked at this major disruption from the perspective of technology, business models, and what this means for enterprises of all sizes. John Considine is General Manager of Cloud Infrastructure Services at IBM. In that role he is responsible for leading IBM’s public cloud infrastructure including strategy, development, and offering m...
SYS-CON Events announced today that Evatronix will exhibit at SYS-CON's 21st International Cloud Expo®, which will take place on Oct 31 – Nov 2, 2017, at the Santa Clara Convention Center in Santa Clara, CA. Evatronix SA offers comprehensive solutions in the design and implementation of electronic systems, in CAD / CAM deployment, and also is a designer and manufacturer of advanced 3D scanners for professional applications.
To get the most out of their data, successful companies are not focusing on queries and data lakes, they are actively integrating analytics into their operations with a data-first application development approach. Real-time adjustments to improve revenues, reduce costs, or mitigate risk rely on applications that minimize latency on a variety of data sources. In his session at @BigDataExpo, Jack Norris, Senior Vice President, Data and Applications at MapR Technologies, reviewed best practices to ...
Nordstrom is transforming the way that they do business and the cloud is the key to enabling speed and hyper personalized customer experiences. In his session at 21st Cloud Expo, Ken Schow, VP of Engineering at Nordstrom, discussed some of the key learnings and common pitfalls of large enterprises moving to the cloud. This includes strategies around choosing a cloud provider(s), architecture, and lessons learned. In addition, he covered some of the best practices for structured team migration an...
22nd International Cloud Expo, taking place June 5-7, 2018, at the Javits Center in New York City, NY, and co-located with the 1st DXWorld Expo will feature technical sessions from a rock star conference faculty and the leading industry players in the world. Cloud computing is now being embraced by a majority of enterprises of all sizes. Yesterday's debate about public vs. private has transformed into the reality of hybrid cloud: a recent survey shows that 74% of enterprises have a hybrid cloud ...
22nd International Cloud Expo, taking place June 5-7, 2018, at the Javits Center in New York City, NY, and co-located with the 1st DXWorld Expo will feature technical sessions from a rock star conference faculty and the leading industry players in the world. Cloud computing is now being embraced by a majority of enterprises of all sizes. Yesterday's debate about public vs. private has transformed into the reality of hybrid cloud: a recent survey shows that 74% of enterprises have a hybrid cloud ...