Welcome!

Java IoT Authors: Yeshim Deniz, Liz McMillan, Zakia Bouachraoui, Pat Romanski, Elizabeth White

Related Topics: Agile Computing, Java IoT, @CloudExpo

Agile Computing: Article

Book Review: The Big Switch by Nicholas Carr

Nicholas Carr continues with a theory that he first outlined in his controversial 2003 article

Steve Caughey's Blog

‘The Big Switch’ elaborates on Carr’s earlier comparison of the Electricity Generating industry, at the start of the last century, and today’s Computing industry. He argues that such a move, with its massive economies of scale, was an economic necessity at the time and that today’s technological advances, combined with the same economic forces, will drive us inevitably towards a 'Computing Utility.'

In this book, Nicholas Carr (pictured) continues with a theory that he first outlined in his controversial 2003 article, ‘IT Doesn’t Matter’ (later expanded and published as his first book, ‘Does IT Matter?’) But it’s also a critique of the ‘Brave New World’ of the Web as heralded by the pioneers of the internet, the dotcom boomers and more lately by the Web 2.0 fan clubs.

‘Does IT Matter?’ Well, the answer reiterated in ‘The Big Switch’, is yes it does but not as much as the CEOs of the largest IT suppliers would have you believe. Carr makes the strong case that although IT is an operational requirement it doesn’t necessarily drive profits. Indeed, IT is increasingly becoming a commodity - as any competitive benefits gained by one company can be quickly imitated by rivals. These views have made him unpopular with many in the IT industry and he was once proclaimed “The Technology World’s No. 1 Public Enemy” by Newsweek (a badge he wears with considerable pride).

‘The Big Switch’ elaborates on Carr’s earlier comparison of the Electricity Generating industry, at the start of the last century, and today’s Computing industry. He explains how Edison delivered much of the technology and Insull the business model which eventually persuaded companies to abandon their reliance on internally generated power. Insull persuaded them to connect to an electricity ‘grid’ enabling them to draw power as a ‘Utility’ service. He argues that such a move, with its massive economies of scale, was an economic necessity at the time and that today’s technological advances, combined with the same economic forces, will drive us inevitably towards a ‘Computing Utility’.

Carr goes on to examine the social consequences of concentrating this ‘power’ (read ‘data’ for the Computing Utility) in the hands of the few, given the commoditisation of knowledge and even human relationships. Where ‘The Long Tail’ (by Chris Anderson) presented a glowing economic picture of a world full of almost infinite consumer choice, Carr warns of the dangers of a world full of ‘unbundled’ knowledge where every piece of information is of equal value and is therefore, ultimately, valueless.

I share Carr’s views of the future. Indeed, I believe IT is already in the process of transition. Whilst I don’t have the statistics to hand I’d confidently predict that the proportion of processor cycles initiated by an individual that execute remotely, (rather than on the individual’s local machine), is increasing very significantly year on year, and that the same is true of accessed data. Some of these cycles and data accesses are performed on behalf of applications running in the server room (possibly from thin clients), some are running on outsourced infrastructure, some are SAAS or mobile applications, others are networked applications such as Google search, ‘Second Life’ or ‘YouTube’. All represent small, but significant steps towards a Computing Utility.

So I enjoyed reading ‘The Big Switch’ – well written, sobering, and intelligent is my summary.

Arjuna is working to help ease this transition by building support for Agile IT Infrastructure that recognises that today’s IT is increasingly distributed within and beyond the organisation. I’ll explain some of the concepts behind our work soon.

More Stories By Steve Caughey

Stave Caughey is CEO of Arjuna Technologies Ltd, a Centre of Excellence in reliable, large-scale distributed systems building products for some of the world's leading software companies.

Comments (0)

Share your thoughts on this story.

Add your comment
You must be signed in to add a comment. Sign-in | Register

In accordance with our Comment Policy, we encourage comments that are on topic, relevant and to-the-point. We will remove comments that include profanity, personal attacks, racial slurs, threats of violence, or other inappropriate material that violates our Terms and Conditions, and will block users who make repeated violations. We ask all readers to expect diversity of opinion and to treat one another with dignity and respect.


IoT & Smart Cities Stories
SYS-CON Events announced today that IoT Global Network has been named “Media Sponsor” of SYS-CON's @ThingsExpo, which will take place on June 6–8, 2017, at the Javits Center in New York City, NY. The IoT Global Network is a platform where you can connect with industry experts and network across the IoT community to build the successful IoT business of the future.
IoT is rapidly becoming mainstream as more and more investments are made into the platforms and technology. As this movement continues to expand and gain momentum it creates a massive wall of noise that can be difficult to sift through. Unfortunately, this inevitably makes IoT less approachable for people to get started with and can hamper efforts to integrate this key technology into your own portfolio. There are so many connected products already in place today with many hundreds more on the h...
The best way to leverage your Cloud Expo presence as a sponsor and exhibitor is to plan your news announcements around our events. The press covering Cloud Expo and @ThingsExpo will have access to these releases and will amplify your news announcements. More than two dozen Cloud companies either set deals at our shows or have announced their mergers and acquisitions at Cloud Expo. Product announcements during our show provide your company with the most reach through our targeted audiences.
Andrew Keys is Co-Founder of ConsenSys Enterprise. He comes to ConsenSys Enterprise with capital markets, technology and entrepreneurial experience. Previously, he worked for UBS investment bank in equities analysis. Later, he was responsible for the creation and distribution of life settlement products to hedge funds and investment banks. After, he co-founded a revenue cycle management company where he learned about Bitcoin and eventually Ethereal. Andrew's role at ConsenSys Enterprise is a mul...
CloudEXPO New York 2018, colocated with DXWorldEXPO New York 2018 will be held November 11-13, 2018, in New York City and will bring together Cloud Computing, FinTech and Blockchain, Digital Transformation, Big Data, Internet of Things, DevOps, AI, Machine Learning and WebRTC to one location.
DXWorldEXPO | CloudEXPO are the world's most influential, independent events where Cloud Computing was coined and where technology buyers and vendors meet to experience and discuss the big picture of Digital Transformation and all of the strategies, tactics, and tools they need to realize their goals. Sponsors of DXWorldEXPO | CloudEXPO benefit from unmatched branding, profile building and lead generation opportunities.
Disruption, Innovation, Artificial Intelligence and Machine Learning, Leadership and Management hear these words all day every day... lofty goals but how do we make it real? Add to that, that simply put, people don't like change. But what if we could implement and utilize these enterprise tools in a fast and "Non-Disruptive" way, enabling us to glean insights about our business, identify and reduce exposure, risk and liability, and secure business continuity?
The deluge of IoT sensor data collected from connected devices and the powerful AI required to make that data actionable are giving rise to a hybrid ecosystem in which cloud, on-prem and edge processes become interweaved. Attendees will learn how emerging composable infrastructure solutions deliver the adaptive architecture needed to manage this new data reality. Machine learning algorithms can better anticipate data storms and automate resources to support surges, including fully scalable GPU-c...
DXWorldEXPO LLC announced today that Telecom Reseller has been named "Media Sponsor" of CloudEXPO | DXWorldEXPO 2018 New York, which will take place on November 11-13, 2018 in New York City, NY. Telecom Reseller reports on Unified Communications, UCaaS, BPaaS for enterprise and SMBs. They report extensively on both customer premises based solutions such as IP-PBX as well as cloud based and hosted platforms.
Digital Transformation: Preparing Cloud & IoT Security for the Age of Artificial Intelligence. As automation and artificial intelligence (AI) power solution development and delivery, many businesses need to build backend cloud capabilities. Well-poised organizations, marketing smart devices with AI and BlockChain capabilities prepare to refine compliance and regulatory capabilities in 2018. Volumes of health, financial, technical and privacy data, along with tightening compliance requirements by...