Welcome!

Java IoT Authors: Pat Romanski, Elizabeth White, Liz McMillan, Yeshim Deniz, Mehdi Daoudi

Related Topics: @CloudExpo, Java IoT, Containers Expo Blog, Release Management

@CloudExpo: Article

Sun Announces Public Cloud

Sun Microsystems to Offer Public Cloud Service

Taking a cue from Amazon.com, Sun Microsystems - according to an Associated Press report - plans to launch its own "public cloud" service, which will let everyone from big-time corporations to dorm-room entrepreneurs run their businesses on Sun's computers without buying hardware of their own.

According to the AP's Jordan Robertson, Sun plans to announce the offering today, in a move that reflects the growing interest cloud computing.

Robertson notes:

"Traditional data centers hog energy, and stocking them with cutting-edge servers and storage machines is expensive, which explains the appeal of cloud-based services. Some examples range from Web-based e-mail to customer-management programs from Salesforce.com Inc.

Amazon says more than 490,000 people and corporations have signed up for its cloud computing service since it launched in 2006, but some analysts have criticized it as a financial dud. Amazon doesn't break the division's financials, and won't say whether it is profitable.

Sun says its public cloud is just one element of its strategy."

The AP report also records the belief of Lew Tucker, CTO for Sun's cloud computing group, that there are bigger profits in selling the technology to companies that want to provide cloud services themselves, or to large corporations that want cloud services for its employees but refuse to surrender their most sensitive, proprietary data.

In Robertson's view, Sun "needs a new revenue channel, having seen it become harder and harder to sell new server hardware to corporate customers."

He notes that sales in Sun's server division dropped $191M last year to $6.26BN.

Sun is joining Amazon and IBM in the top industry keynote lineup for SYS-CON's 2nd International Cloud Computing Conference & Expo in New York, March 30-April 1, co-located with the 5th International Virtualization Conference & Expo. Sun's Sr. VP of Cloud Computing, David Douglas, will be joining Amazon's CTO Dr Werner Vogels and IBM's Cloud Computing CTO Kristof Kloeckner. Between them these three industry thought leaders represent extremely well the steadily growing importance of Cloud Computing in the world of Enterprise IT.

Douglas's keynote will be entitled "A World of Many Clouds."

Sun is committed to making cloud computing a pervasive reality. Sun's open source philosophy and Java principles form the core of a strategy to provide interoperability for large-scale computing resources through open and transparent cloud platforms that minimize lock-in.

Sun envisions a world of many clouds, delivered by different service providers, to meet a variety of business needs:

  • Public: A scalable, multi-tenant environment you can leverage with minimal upfront resources to deploy applications quickly
  • Private: A data center you that you own/operate, built to cloud standards, to service both internal and external customers, control costs, and smooth demand
  • Hybrid: You own some, retaining control over key parts of your infrastructure. And you use some, leveraging public resources to test applications, add additional capacity when needed, and offload non-critical resources.

In his keynote session, Douglas will investigate how enterprise IT operations can take advantage of this emerging world of many clouds to achieve the cost and flexibility advantages that cloud computing allows while maintaining control of their IT infrastructure.

Cloud computing, Sun reminds the industry on its corporate web site devoted to the subject, "is about managing petascale data" - and its server and storage systems are all designed "to radically improve the data-intensive computing emerging in the cloud." All without having to invest in new infrastructure, train new personnel, or license new software.

Douglas, who also serves as Sun's Chief Sustainability Officer,  will be speaking on April 1, 2009 at 8:30AM. Cloud Computing Conference & Expo 2009 East is a three-day event, and is being held at The Roosevelt Hotel in New York City.

Sun CEO Jonathan Schwartz recently expressed his vision for Java and stressed the new role that Cloud Computing is beginning to play in the company's technology roadmap. "At Sun, we're planning on maintaining Java's ubiquity as the number one runtime environment, backed by the world's most price performant datacenter infrastructure, all powered by Sun's cloud," he wrote.

SYS-CON's 1st International Cloud Computing Conference & Expo took place last November in San Jose, CA, with more than 1,200 delegates. See conference photo album here.

More Stories By Liz McMillan

News Desk compiles and publishes breaking news stories, press releases and latest news articles as they happen.

Comments (0)

Share your thoughts on this story.

Add your comment
You must be signed in to add a comment. Sign-in | Register

In accordance with our Comment Policy, we encourage comments that are on topic, relevant and to-the-point. We will remove comments that include profanity, personal attacks, racial slurs, threats of violence, or other inappropriate material that violates our Terms and Conditions, and will block users who make repeated violations. We ask all readers to expect diversity of opinion and to treat one another with dignity and respect.


IoT & Smart Cities Stories
There are many examples of disruption in consumer space – Uber disrupting the cab industry, Airbnb disrupting the hospitality industry and so on; but have you wondered who is disrupting support and operations? AISERA helps make businesses and customers successful by offering consumer-like user experience for support and operations. We have built the world’s first AI-driven IT / HR / Cloud / Customer Support and Operations solution.
Codete accelerates their clients growth through technological expertise and experience. Codite team works with organizations to meet the challenges that digitalization presents. Their clients include digital start-ups as well as established enterprises in the IT industry. To stay competitive in a highly innovative IT industry, strong R&D departments and bold spin-off initiatives is a must. Codete Data Science and Software Architects teams help corporate clients to stay up to date with the mod...
At CloudEXPO Silicon Valley, June 24-26, 2019, Digital Transformation (DX) is a major focus with expanded DevOpsSUMMIT and FinTechEXPO programs within the DXWorldEXPO agenda. Successful transformation requires a laser focus on being data-driven and on using all the tools available that enable transformation if they plan to survive over the long term. A total of 88% of Fortune 500 companies from a generation ago are now out of business. Only 12% still survive. Similar percentages are found throug...
Druva is the global leader in Cloud Data Protection and Management, delivering the industry's first data management-as-a-service solution that aggregates data from endpoints, servers and cloud applications and leverages the public cloud to offer a single pane of glass to enable data protection, governance and intelligence-dramatically increasing the availability and visibility of business critical information, while reducing the risk, cost and complexity of managing and protecting it. Druva's...
BMC has unmatched experience in IT management, supporting 92 of the Forbes Global 100, and earning recognition as an ITSM Gartner Magic Quadrant Leader for five years running. Our solutions offer speed, agility, and efficiency to tackle business challenges in the areas of service management, automation, operations, and the mainframe.
The Jevons Paradox suggests that when technological advances increase efficiency of a resource, it results in an overall increase in consumption. Writing on the increased use of coal as a result of technological improvements, 19th-century economist William Stanley Jevons found that these improvements led to the development of new ways to utilize coal. In his session at 19th Cloud Expo, Mark Thiele, Chief Strategy Officer for Apcera, compared the Jevons Paradox to modern-day enterprise IT, examin...
With 10 simultaneous tracks, keynotes, general sessions and targeted breakout classes, @CloudEXPO and DXWorldEXPO are two of the most important technology events of the year. Since its launch over eight years ago, @CloudEXPO and DXWorldEXPO have presented a rock star faculty as well as showcased hundreds of sponsors and exhibitors! In this blog post, we provide 7 tips on how, as part of our world-class faculty, you can deliver one of the most popular sessions at our events. But before reading...
DSR is a supplier of project management, consultancy services and IT solutions that increase effectiveness of a company's operations in the production sector. The company combines in-depth knowledge of international companies with expert knowledge utilising IT tools that support manufacturing and distribution processes. DSR ensures optimization and integration of internal processes which is necessary for companies to grow rapidly. The rapid growth is possible thanks, to specialized services an...
At CloudEXPO Silicon Valley, June 24-26, 2019, Digital Transformation (DX) is a major focus with expanded DevOpsSUMMIT and FinTechEXPO programs within the DXWorldEXPO agenda. Successful transformation requires a laser focus on being data-driven and on using all the tools available that enable transformation if they plan to survive over the long term. A total of 88% of Fortune 500 companies from a generation ago are now out of business. Only 12% still survive. Similar percentages are found throug...
Scala Hosting is trusted by 50 000 customers from 120 countries and hosting 700 000+ websites. The company has local presence in the United States and Europe and runs an internal R&D department which focuses on changing the status quo in the web hosting industry. Imagine every website owner running their online business on a fully managed cloud VPS platform at an affordable price that's very close to the price of shared hosting. The efforts of the R&D department in the last 3 years made that pos...